Follow by Email

Wednesday, May 20, 2015

Tweetable Advice on Guerrilla Social Media Marketing



I came across a five-year-old book that amazingly still seemed relevant today.  Normally, a book that’s a few years old is not outdated, especially if it’s on a subject like improving relationships or how to build a birdcage, but when it comes to marketing or social media, almost all books are in need of refreshing upon the date they are published.  But Guerrilla Social Media Marketing by Jay Conrad Levinson and Shane Gibson offers a lot of useful advice and resources.

I was particularly entertained by their chapter called 107 Social Media Tweets, which was filled by Twitter-size statements about social media marketing.  Here are 11 such tweetable tips:

#5 Contrast keeps people interested.  With your blog and Twitter content vary tempo, topic, and format.

#9 Stay curious and you will stay current.

#16 Improve the way you use five tools 10 percent each. Cumulatively it will have a big effect.

#37 Being a thought leader is just is just as much about selfless contribution as it is about unique dialogue.

#58 Worry less about selling and more about connecting and rapport.

#76 Constantly look for ways to contribute, and you will never run out of marketing leverage.

#107 Think twice, click once.

#102 Social media is 90% contribution and connection, 10% marketing and sales.

#103 Social media belongs to the people.  They get to make the rules, not the marketer.

#19 The best medium is the one your customer likes.  Use multiple media.

#24 Social media works better when it’s incorporated holistically with your entire set of marketing tools.

The book contains checklists, trips and strategies, and identifies over 100 sites or tools to use.  It said it best on page 174: “Guerilla social media marketing is both a strategy and a way of thinking and living virtual lives.  It’s about applying time – tested principles of community building, relationship development, innovation, and imagination to the lightning-fast world of digital social networks.  As we have said earlier, a guerrilla social media marketing attack has a beginning, a middle, but no end.  You need to sustain the attack for one year or even longer before you reap the full benefits.”

Please Read These Posts

Book promoters can still learn from Donald Trump

Is it that time for your book marketing makeover?

Book Shepherd Reveals How You Can Get Published Successfully

When Is Book Publishing’s  Fight of the Century?

How will book marketers turn a yes into something more?


Brian Feinblum’s views, opinions, and ideas expressed in this blog are his alone and not that of his employer. You can follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog © 2015

6 comments:

  1. Thanks for the book review. It's great to see that people still find the advice timely. - Shane Gibson, Co-Author of Guerrilla Social Media Marketing.

    ReplyDelete
  2. I am so happy to share this wonderful testimony about Dr Brave, my name is Mellisa Jefferson I am 32 years old, I live in Florida united states, I am happily married to Sowers Jefferson with three kids we got married in 2004 I am a banker but due to some certain family conditions I had to quit my job so I could have time for my family my husband works in a construction company not long ago around may 2015 my husband started to behave in a way i could not understand, i was very Confused by the way he treat me and the Kids. Later that month he did not come home again and he called me that he want a divorce, i asked him what have i Done wrong to deserve this from him, all he was saying is that he want a divorce That he hate me and do not want to see Me again in his life, i was mad and also Frustrated do not know what to do,i was Sick for more than 4 weeks because of the divorce. i love him so much he was everything to me without him my life is Incomplete. i told my sister and she told me to contact a spell caster, i never believed in all this spell casting of a thing. i just want to try if something will come out of it. i contacted Dr Brave for the return of my husband to me, he told me that my husband have Been taken by another woman, that she cast a spell on him that is why he hate me and also want us to divorce. then he told me that he have to cast a spell on him that will make him return to Me and the kids, he casted the spell and After 27hours my husband called me and He told me that i should forgive him, he Started to apologize on phone and said That he still loves me that he did not know what happen to him that he left me. it was the spell that Dr Brave casted on him that brought him back to me today, i and my family Are now happy again today. thank you Dr Brave for what you have done for me i would have been nothing Today if not for your great spell. i want You my friends who are passing through All this kind of love problem of getting Back their husband, wife , or ex boyfriend and girlfriend to contact him on this email: bravespellcaster@gmail.com , web site:http://enchantedscents.tripod.com/lovespell/ . and you will see that your problem will be solved Without any delay or effect cell number +2348072370762 Thanks for reading..

    ReplyDelete
  3. Excellent post.I want to thank you for this informative read, I really appreciate sharing this great post. Keep up your work.

    Guerrilla Marketing

    ReplyDelete
  4. Nice answers in replace of the question with real point of view and explaining about that.
    social media marketing essex

    ReplyDelete
  5. The blog was absolutely fantastic! Lot of great information which can be helpful in some or the other way. Keep updating the blog, looking forward for more contents...Great job, keep it up..
    buy instagram accounts

    ReplyDelete
  6. I am very inspired to read your post about digital marketing, it will be very helpful for all new learner to learn Digital marketing courses in pune.

    ReplyDelete