A unique blog dedicated to covering the worlds of book publishing and the news media, revealing creative ideas, practical strategies, interesting stories, and provocative opinions. Along the way, discover savvy but entertaining insights on book marketing, public relations, branding, and advertising from a veteran of two decades in the industry of book publishing publicity and marketing.
Follow by Email
Wednesday, December 30, 2015
John Maxwell, Best-Selling Author, Shows Life Has A Purpose
the purpose of life?
yet, what’s the purpose of your life?
New York Times bestselling author John C. Maxwell answers the first question by
helping others answer the second in his new book, Intentional Living: Choosing A Life That Matters (Center Street).
has been living his purpose as a speaker and corporate coach, with book sales
totaling 35 million copies. American Management
Association ranked him #1 on its list of business leaders in 2014. Inc. magazine identified him as the most
influential leadership expert. His
company has trained over five million leaders and each year, according to his
book, he speaks to Fortune 500 companies, presidents of nations, and many of
the world’s top business leaders.
His new book shows readers how to make their life matter. He says to make a positive impact on the
world doesn’t mean you need to be a certain age, have a lot of money, be
famous, or have a big idea.
good news is that none of those things is necessary for you to achieve
significance or create a lasting legacy,” notes the cover flap. “The key to choosing a life that matters is
being intentional. If you possess the
desire to make a difference, place a high value on people, and are willing to
team up with others, significance is within your reach.”
like Maxwell are successful because they take a basic concept and seek to own
it. He embraces the simple mantra – your
life matters – and shows us why and how. He doesn’t necessarily tell you
anything others haven’t said in other books, but he finds a way to tap into
one’s desires and needs and encourages them to live life in a way that will
benefit society and the individual.
be Signiant, all you have to do is make a difference with others wherever you
are, with whatever you have, day by day,” he writes.
written the classic self-help book in this volume, but it goes beyond the self
part. If people can see the world has a
purpose and that they make it purposeful, then the world would begin to
function on a whole new level. He asks
us to care about others in a way that links their lives to ours.
greatest hope,” writes Maxwell, “is that people everywhere will become
intentional in seizing opportunities to make a difference and to transform their
families, businesses, neighborhoods, communities, cities and countries. I believe
that when we follow the path of wanting to make a difference, by doing
something that makes a difference, with people who make a difference, at a time
that makes a difference, we can change the world and make it a better place.”