Follow by Email

Saturday, September 3, 2016

Almanacs Turn Past 200 Years



It’s amazing how long some books have been around.  No, I’m not talking about The Bible, the dictionary, or Romeo and Juliet, but about The Farmer’s Almanac and The Old Farmers’ Almanac.  Both celebrate publishing milestones this year.

The Farmers’ Almanac is based out of Maine.  The 2017 edition, released just now, celebrates its bicentennial.  The Old Farmer’s Almanac, based out of New Hampshire, is up to its 225th year.

Though many generations have bought or at least heard of these almanacs, few own them today.  They used to be consulted for important weather forecasts that could dictate farming patterns and preparations.  They also include tide tables and other information relevant to some.

Perhaps the best part of The Farmer’s Almanac is that it always included recommendations to people.  For instance, in the early 1800’s it recommended abstention from tobacco and butter for health reasons.  In 1869, it advised readers to live in the sunniest room of one’s home.  In 1876, it recommended girls practice a “wholesome indifference towards suitors.”  This year’s new edition features a 16-page section highlighting its forward-thinking advice from the past two centuries.

What might these almanacs advise us on the future?  Here are some suggestions:

·         Deal with climate change now -- before the world ends.
·         Trump may be bad for your health.
·         The Internet may do more harm than good -- use in moderation.
·         Play coy with your one-night stands that you find online.
·         Driverless cars may still need drivers.
·         Visit bookstores before they become extinct.
·         Get a dog -- it will make you happier and healthier.
·         Take a book wherever you go.
·         Eat chocolate, drink coffee, consume popcorn.

Wouldn’t it be nice if the almanac can just tell us how to live, warn us of bad things and inform us of all things to come regarding weather, the environment, and nature.  Could the almanac predict Zika or tell us at what point we shouldn’t drink the water?  Humans can alter what may eventually need to be reported in an almanac. – it’s up to us to steward the earth in a responsible way.

Even if you don’t plan to farm or go boating, check out the new almanacs.  Who knows – you may just embrace some useful advice or information.

Check These Recent Posts
Did you see another 36 amazing book quotes?

Whatever happened to The Great Books?

Gutenberg: How one man remade the world with letters

Is it time to deposit your book in the garbage?

A wonderful, short history of the printed word

2016 Book Marketing & Book Publicity Toolkit

2015 Book Marketing & PR Toolkit

2014 Book Marketing & PR Toolkit

Book Marketing & Book PR Toolkit: 2013


Brian Feinblum’s views, opinions, and ideas expressed in this blog are his alone and not that of his employer. You can follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog 2016 ©.

No comments:

Post a Comment