Back then indie stores and chain stores would heavily attend the show to meet with publishers and get discounts on bulk orders. Librarians also came in droves. The media, with cameras, looked to capture glimpses of publishing royalty. No Internet. No social media. No Amazon. Just old school printed books from legit publishers – no self-published authors. It’s a bygone era.
How Authors Can Market To Libraries Successfully
Some key principles to rally your book marketing around