It's no secret that printed publications are decreasing in popularity. But the speed at which it is happening is accelerating.
Newstand sales of single issues -- big moneymakers for publishers -- are down 9.6 percent across the board compared to last year. Somes sales are going to the digital world, while others are just disappearing. According to the Audit Bureau of Circulation, digital subscriptions are up by over 150% but the 5.4 million e-subscriptions olnly represents 1.7% of the marketplace. Last year it made up 1% of the market, so the growth rate is fast. As more iPads and tablets flood consumers, we'll likely see a bigger migration from print to digital. However, one important note, overall paid and verified circulation was only down .1 percent from last year, so people have not lost interest in magazines.
The top 10 digtized magazines are:
1. Game Informer
4. Poder Hispanic
5. National Geographic
6. Popular Science
9. The Magazine
Interview With Author Mike Jeffries
Brian Feinblum’s views, opinions, and ideas expressed in this blog are his alone and not that of his employer, the nation’s largest book promoter. You can follow him on Twitter @theprexpert and email him at firstname.lastname@example.org. He feels more important when discussed in the third-person.