Follow by Email

Tuesday, February 19, 2013

Headlines That Generate Attention


A number of years ago I started taking note of advertising headlines that got my attention, mainly in newspapers, magazines, and the phonebook. I started to see patterns and repetition at times, but with good reason: these ads made the reader stop and think for a second. Below are 317 headlines that may inspire you to write your own catchy headline for advertising your books, products and services.

1. Art lovers - Purchase Directly From Artists
2. Largest Handbag Selection In Town
3. Unique And Specially Crafted Gifts
4. This Mother's Day Give The Gift Of Family (Portraits)
5. Top Sellers
6. Only The Best
7. Save Big, Big Bucks
8. Express Service Available
9. Jumbo Hotdogs
10. One-Hour Photo
11. Where Service And Quality Are #1
12. Professional Quality Since...
13. Serving The Clothing Needs Of South Florida Since...
14. Specializing In...
15. No Elephants Here...Only Every Other Imaginable Pet Sold At Pet Depot
16. All Baking And Cooking Done On Premises
17. There Is No Substitute
18. Genuine...The Real Thing
19. Student/Senior/Disability Discounts
20. Ladies Day At Wings Plus
21. Family Owned And Operated
22. Specializing In First-Home Mortgages
23. Tax Included… Tax-Free
24. No Commission Sales People...No Pressure
25. Don't Be A Victim
26. The Perfect Gift For...
27. A Great Selection Of...
28. Over 150 Brands To Choose From
29. Jewelry...The Perfect Gift
30. Gallery Quality At Discount Prices
31. Tested And Registered With Better Business Bureau
32. Custom-made Videos
33. Let Us Capture A Moment In Time Forever (Photos)
34. We Make House Calls
35. Wanted
36. Stop!
37. Specially Priced
38. Huge Savings
39. Free Gift With Purchase
40. Pre-Driven, Pre-Owned
41. Art On The Beach
42. Excellence And Value Since...
43. Enjoy A Full-Filled Day Shopping At Sawgrass Mall
44. End Of The Season Sale
45. End Of The Year Blow-Out Sale
46. Total Bonanza Sale
47. Exclusively You
48. We Cordially Invite You To A Gala Celebration
49. See Our 30,000 Shirt Collection
50. Now In Stock For A Limited Time Only
51. Act Now - Pay Later
52. Don't Get Ripped Off
53. They'll Rob You Blind
54. Sucker!
55. Honest, Friendly, Professional Service
56. Let Us Be Your Slave...Quick Dust Maid Service
57. Free Estimates
58. Insurance Specialists
59. Collision Repair Experts
60. Wacky Weekends At Club Malibu
61. Ask About Our 40,000 Mile Guarantee
62. Fully Trained, Certified, Licensed, Bonded And            And Legal
63. We Value Your Business
64. Yes!
65. No!
66. No Membership Fees - You've Earned It
67. No Long Waits
68. Exotic, Exotic...And Totally Legal!
69. Hand-Painted
70. What A Steal...And It's Legal!
71. Wake Up To I-HOP
72. Avoid Costly Transmission Problems
73. Fully Tested, Inspected And Warrantied
74. We Offer A Full Range Of Auto Supplies And Repairs
75. We Will Not Be Undersold
76. The Best Prices - Nobody Can Beat Us. Nobody.
77.  Be Cool Or Stay Hot...We Fix A/C And Heaters
78. All Pro Sales Force Gets You What You Want
79. Sane Day Service And Repair
80. Rebates, Reductions, Renewals
81. Alter Your Look - His And Her Garment Alterations Available
82. Free Initial Consultation
83. Bankruptcy...The Only Solution
84. We'll Give You The Key To The Stores...Without Debt - You Get To Pay 85. Only 8% Of Retail Value -- It's Like Paying Sales Tax And No Charge
86. Now Get More Furniture Choices For Your Money
87. Professional Catering At Its Best
88. Complete Brake Service
89. Over 3000 Patterns To Choose From: Tile In Style
90. Put Your Child In Cool Hands
91. Bagels, Bagels, Bagels...Just 15 Cents After 2 pm
92. No Job Too Small
93. Special Flowers For Special Times
94. Are You Paying Too Much For Insurance
95. Lawn Maintenance...Almost For Free
96. Alot Of Something For Almost Nothing
97. Absolutely...The Lowest Prices, The Fastest Service, The Best Brands
98. Mail And More...Joe's Shipping Services
99. Born To Pawn
100. Call The Experts At Pest Control
101. DIE Pest Control - We Kill Bugs And Big Bills Dead!
102. ASAP Delivery - Best Pizza In Town
103. Feet First - Call Jim Dumb, Podiatrist 800-490-SMEL
104. When Food's An Emergency - Call EAT-FAST Chinese Take Out
105. Do It Yourself...Or Let Us Do It Right!
106. For Satisfaction Come To...
107. Money Back Guarantee
108. We Work For You
109. The Customer Is Always Right
110. Affordable Auto Painting
111. The Quest For Excellence
112. Sue For Yourself...Just Try Us
113. Professional Car Care Guide
114. No Credit? Slow Credit? No Problem
115. Immediate Financing Available
116. We Pay You
117. We'll Beat Any Price Plus 10% Of The Difference
118. Must Sell Now
119. Doctor's Orders
120. Complimentary Drinks
121. 8-Acre Inventory Clear-Out
122. The World's Largest, The Nation's Biggest
123. The State's Lowest A/C Repairman
124. This City's Best
125. A Night Of Illusion
126. Fantasy, Fun And Fantastic
127. Heat-Busters
128. Why Settle For...When You Can Have...
129. At XYZ You Don't Have To Be Afraid To Ask "How Much?"
130. Short Notice No Problem
131. We Handle All Of Your Moving Needs
132. Free In Home Or Office Estimates
133. Expert Loading And Packing
134. All Prices Contractually Guaranteed In Advance
135. Free Phone Quotes
136. Store Now, Pay Later
137. Apartments, Homes, Offices -- We Haul It All
138. Professional Movers At Do-It-Yourself Prices
139. Stop Worrying Where You'll Get The Money
140. 2013 Service At 1993 Prices
141. Just Because
142. A Penny A Day...Will Take You 125 Million Days To Buy An Average
       Home In Coral Springs. Buy In Neighboring Margate
143. All Female Staff...Just Be A gentleman
144. Gentleman's Retreat
145. Visit A Wild Place...At Tame Prices
146. Everything Exotic And Erotic...A One-Stop Fantasy Depot
147. Attention All Early Bird Diners
148. Late Bird Brunches
149. Best New Dining Spot In Plantation
150. Romantic Oceanfront Twilight Dinner
151. All You Can Eat Feast
152. Home Never Tasted So Good
153. Just Like Mom Used To Make...Not!
154. Scratch And Dent Sale
155. As Is - Cheap!
156. Tired Of Being Turned Down For Credit? Come Out Of Denial
157. Volume Discounts - Bulk Savings
158. We're Well Traveled - So You Travel Well
159. A Full-Service Dream Vacation Travel Agency
160. As Big A Bargain As...
161. As Beautifully Designed As...
162. The Finest In...
163. First Class Idiot!
164. State Of The Art
165. Your Momma! She Deserves The Very Best
166. Going Out For Business
167. Going Out Of Business
168. A Full-Service Salon
169. Hair For The 2020s
170. We Honor All Competitor's Coupons
171. Midnight Madness Warehouse Sale
172. Florida's #1 Photo Discount Store
173. Closeout Countdown
174. Tired Of Being Ignored?
175. Tired Of Getting A Raw Deal?
176. Buy Direct From Manufacturer - Save $
177. For Personalized Gifts...
178. Garage Sale
179. Need A Baby-sitter?
180. St. Patrick's Green Tag sale
181. Showcase
182. Spotlight
183. Cash And Carry
184. Don't Settle For Substitutes
185. Factory Direct To You
186. Love Boat For 2
187. Five Star Hotel
188. Four Star Restaurant
189. Two Thumbs Up
190. THE Vacation Of A Lifetime
191. Big Bras Contest
192. The Refinance Specialists
193. Don't Pay For Your House 3 Times!
194. Cut 10 Years Off The Life Of Your Mortgage
195. Affordable Mortgage Payments
196. Freedom From Glasses...Lens Express
197. Wholesale Bedding...You Can Sleep On It
198. One Of A Kind - So Rare, So Unique, So Special
199. For Any Occasion Call On Us
200. Win A Free B-Day Dinner For Five
201. Choose Your Agents By The Company They Keep
202. Don't Make A Move Without Calling Us First
203. Don't Miss This Opportunity
204. Do You Or Someone You Love Need Help?
205. Are You Cheap? So Are We!
206. Quality Dental Care With A Personal Touch
207. Are You Sick And Tired Of Feeling Sick And Tired?
208. Free Legal Consultation
209. Get Free Health Insurance Information
210. Cut Costs -- Not Corners
211. No Lawyer? No Rich Uncle? We Do Legal Forms For Cheap!
212. You CAN Afford To Go To Trial
213. Legal Problems? We Can Help
214. Registration Mail-In Coupon Below
215. Don't Think It...Do It!
216. Free Wholesale Jewelry Catalog
217. Parking's On Us - $3 Value With This Ad
218. Limited Editions
219. Join Thousands Of Satisfied Customers
220. Irresistible
221. It's A Party Every Night!
222. Jazz Lovers...Not To Be Missed!
223. Miami's Most Exciting Event
224. Delicious Free Buffet Of Great Appetizers
225. Just Like Broadway
226. Better Than Broadway
227. The Great Outdoors...Of Romantic Evening Dining
228. Get It Now
229. Experience Outstanding Homestyle Cuisine
230. It Ain't Like Momma Used To Make...It's Better!
231. The Hottest Concert Event This Summer
232. Experience A Traditional Home-Cooked Meal
233. It's A Revolution!
234. 5 Cent Drafts...Feel Great For Under A buck
235. The Natural Choice For Healthy Gourmet Dining
236. Beer Flowing all Night Long...A Golden River Of Fun
237. College Night
238. A Very Cool Hot Body Contest
239. Spring Break All Week Long
240. Thursday Happy Hour
241. Chocolatemania
242. We Will Beat Any Advertised Price
243. We Will Beat Any Written Estimate
244. Full Selection Of Wedding Bands
245. Act Now
246. What Are You Waiting For?
247. Holiday Special
248. Bonus Package
249. But 1, Get 1 Free
250. Large Selection To Choose From
251. We've Got What You Want...Or Else We'll Order It For you
252. We Service All Foreign And American Vehicles
253. Grand Opening
254. Hidden Treasures
255. Take The Midas Challenge
256. Call For Details
257. We Pay Cash - Call Today
258. 24-Hour Hot Line -- Always Available
259. We Never Close
260. We Pay More - We Charge Less
261. Full-Year Warranty
262. Lifetime Guarantee
263. Spring Fling
264. Fall Fest
265. Why Pay More?
266. Why Receive Less?
267. Free Admission With This Ad
268. You Can Rely On Us
269. Serving South Florida Since '65
270. Single? Jewish? call 1-800-LUV-LINE
271. Become Debt-Free
272. Make Your Taxes Less Taxing
273. Home Protection at $195
274. Lose 20 Pounds In 20 Days
275. Nothing Is Simple For Someone In Back Pain
276. We-B-Toys
277. Surprise Yourself
278. Treat Yourself To A Hairrahs Super Manicure & Pedicure
279. Stop The Pain - Now!
280. Can We Really Live On $50,000?
281. How Much Will Your Child Grow This Summer?
282. Where How You Look Is important...Lens Express
283. Save $ On High Quality Cleaning With Honest Prices
284. The Whole Store - 40% Off
285. 660,000,000 Garments Recommend Woolite!
286. Don't Be Driven Crazy - Call Bob's Auto Repair
287. All You Need Is Hershey...A Taste Of Life!
288. Lady In Red...Man In Blue...Child In White...Clothes For America
289. The United States Of America...Why Go Anywhere Else. US Tours
290. Forget The middleman - Let That 20% Cut Be Yours
291. Hey, Get Your Greedy Hands Out Of My Pocket! Tear Up Your
        Overpriced Estimates And Come To Joe's Auto Repair
292. A celebration Of Great Theatre Since 1971
293. 50,000 Dollars...Free - Wipe Out Big Debts With Bankruptcy
294. Hit The Beach With Your New Ass Tight Bikini
295. High Performance Footwear At Low Prices
296. Often Imitated - Never Duplicated
297. Buy One, Get Second For Half-Price
298. Three Burgers, Three Bucks At Wendy's
299. Specially Selected Bra Fashions For Those Who Want To Lift Their
        Spirits
300. Help Us Be The Best
301. No Nonsense
302. Recycled
303. Introducing New Ownership, New Cook, New Menu, New Prices
304. Below Cost...We Lose On Every Sale
305. Break Even - We Don't Make A Profit
306. Liquidation Sale -- Everything Must Go
307. We Pay Cash On The Spot
308. Shop By Phone
309. Meeting All Of Your Floor Needs - Tile, Wood, Carpet, Vinyl
310. Thank You!
311. Reduced To...$12...$8...$5...$1!
312. Looks Brand New
313. Eliminate Broker Fees - Buy Direct
314. 1 Year Less Tan New - Half The Purchase Price
315. Choose From 75 models
316. We Want You!
317. Forget The Rest -- We Give You The Real Deal

Brian Feinblum’s views, opinions, and ideas expressed in this blog are his alone and not that of his employer, the nation’s largest book promoter. You can follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog 2013 ©

4 comments:

  1. From 'we value your business' to 'Sucker' - now there's a range!

    ReplyDelete
  2. All County Air: Welcome to the Efficient 24x7 Air Conditioning Service in Miami.
    AC Repair Miami

    ReplyDelete
  3. Plantation Ac repair Services are perfect example of consumer friendly Services.
    Ac Repair Plantation

    ReplyDelete
  4. We offer Wide Range of AC Repair Services in Miami.
    Ac Repair Miami

    ReplyDelete