Showing posts sorted by relevance for query Ken Atchity. Sort by date Show all posts
Showing posts sorted by relevance for query Ken Atchity. Sort by date Show all posts

Monday, October 15, 2018

Interview with Literary Agent & Hollywood Producer Ken Atchity




Ken Atchity, who has successfully negotiated hundreds of publishing and Hollywood deals, edited and written numerous books, was a professor of comparative literature and creative writing, and produced over 30 stories for television and film, is interviewed here by BookMarketing BuzzBlog:


1.      Ken, are you working with authors today?
I certainly am, more than ever, now that I’ve found a better way to do it. Through my webinars and storymerchant.com services we can help with nearly every writer’s needs.

2.      What are some of the biggest properties that you’ve handled?
By far the biggest to date is THE MEG, which has recently passed half a billion dollars at the box office! The next biggest is the franchise DR. FUDDLE AND THE GOLD BATON, slated to be three live-action animation films.

3.      What do you enjoy about working with creative talent?
I enjoy almost every aspect of it, except for the bad craziness part. I love discovery, development, perfecting the story, publishing the story, and producing the story.

4.      As an author yourself, what advice do you have for other struggling writers?
Never stop learning your craft, never stop being grateful that you’re a writer, and never stop writing.

5.      What trends do you see in entertainment and book publishing?
The trend is toward an insatiable demand for better and better stories. It’s the greatest time for storytellers since the world began talking.

6.      You used to be a frequent columnist for The Los Angeles Times Book Review. How have the changes in the news media impacted the book world?
Changes have made it even more difficult for books to become visible, though the internet offers countless ways to achieve visibility.

7.      What’s a boy from Louisiana doing in LA and NYC?
Just back from a trip to Louisiana, I ask myself that every day. I’m the luckiest guy in the world to have spent a lifetime in the story marketplace directing the power of stories.

8.      Which genres excite you the most? Why?
Action and thrillers are my favorites, as well as Christmas stories, and powerful dramas; all of them have a huge attraction to the marketplace.

For more information, please consult: www.storymerchant.com

Please feel free to join me on LinkedIn --https://www.linkedin.com/in/brianfeinblum/.


DON”T MISS THESE!!!
8 ways for authors to work efficiently with book publicists

How to have a successful book

Why authors can’t rely on ads to market their books and brand

How to craft a brief message for long books

Why authors need coaches, just like athletes

Know the media’s purpose in order to have them cover your book

Can we launch a TV show for books?

How do you find more book reviewers?

Valuable Info On Book Marketing Landscape For First-Time Authors

Scores of Best-Selling Book PR Tips from Book Expo PR Panel

Brian Feinblum’s insightful views, provocative opinions, and interesting ideas expressed in this terrific blog are his alone and not that of his employer or anyone else. You can – and should -- follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels much more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog © 2018. Born and raised in Brooklyn, he now resides in Westchester. His writings are often featured in The Writer and IBPA’s Independent.  This was named one of the best book marketing blogs by Book Baby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized by Feedspot in 2018 as one of the top book marketing blogs. Also named by WinningWriters.com as a "best resource.” He recently hosted a panel on book publicity for Book Expo America and participated in a PR panel at the Sarah Lawrence College Writers Institute Conference.


Monday, November 5, 2018

Best Interviews of Book Publishing Experts: 2018




During this past year I had the pleasure of interviewing some interesting and well-accomplished book publishing experts, authors, publishers, journalists, and free speech advocates. Below is a compilation of some of the best interviews from the past year. Enjoy – and share, please.


Interview with PEN America Rebecca Stump, Senior Membership Manager

Interview With Founder Of Gotham Ghostwriters, Dan Gerstein

Interview with Chair of Crime Writers Association, UK, Martin Edwards

Interview with James LaRue, Director, American Library Association's Office for Intellectual Freedom

Interview with Literary Agent & Hollywood Producer Ken Atchity

Interview With New Yorker Cartoonist & New York Times Bestselling Author Bob Eckstein

Interview With Animal-Loving Author & Emmy-Nominated Sesame Street Writer Kama Einhorn

Best Author-Publisher-book Expert Interviews of 2017

Interview With Film/TV Producer -- and Author --Terence Michael

Interview with Author & Award-Winning Journalist Anna Kenna

Brian Feinblum’s insightful views, provocative opinions, and interesting ideas expressed in this terrific blog are his alone and not that of his employer or anyone else. You can – and should -- follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels much more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog © 2018. Born and raised in Brooklyn, he now resides in Westchester. His writings are often featured in The Writer and IBPA’s Independent.  This was named one of the best book marketing blogs by Book Baby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized by Feedspot in 2018 as one of the top book marketing blogs. Also named by WinningWriters.com as a "best resource.” He recently hosted a panel on book publicity for Book Expo America and participated in a PR panel at the Sarah Lawrence College Writers Institute Conference.

Thursday, October 18, 2018

Annual Number Of Published Books Hits A New Record




Book publishing is booming with more books published than ever before, according to Bowker Books in Print.

The number of books published in 2017 is not completely known, in part, because those using, Amazon’s KDP platform don’t use ISBNs, which are issued by Bowker, and Amazon doesn’t release its data.  However, based on ISBNs, over 1.35 million books were published last year.  

For the first time, self-published books crossed the one-million threshold, reflecting,a 28% increase from 2016.

This means over 3,500 new books are released every single day of the year – about one-fourth come from traditional publishers and about 10% are for e-only books.

Create Space is essentially the biggest publisher in the world if you look at its number of titles released.  752,000 self-published books came from the POD publisher owned by Amazon, representing some 55% of all books published.

Smashwords, Lulu, and Author House are the other self-publishing leaders but each are just a fraction of the market dominated by Create Space.

“2017 was a landmark year for self-publishers," says a report issued by Bowker.  “The clear message communicated by the 2017 data is that self-publishing is still evolving, still growing at a rapid pace, and shows no signs of slowing down.  The largest increase was in print books, showing an increase of 38%.”

Other highlights from the report show:

*Since 2012, the number of self-published titles increased by 156%.

*13% of all new self-published titles in 2017 were ebooks.

*Small publishers, defined by Bowker as those publishers who have produced 10 or fewer ISBNs, experienced modest growth of 4% to bring their total output to 56,396 for the year.

When I broke into book publishing in 1989, I recall the number of new books released to the public that year was around 45,000.  It’s hard to believe that we release that many in America in just a dozen days.  Think about that. 

Over Christmas break the same number of books that used to take a year to be released will flood our marketplace, one that’s overcrowded with millions of titles published just in the last few years.

With the nation at around 330,000,000 men, women, and children, one new title is released for every 250 Americans each year.

Please feel free to join me on LinkedIn --https://www.linkedin.com/in/brianfeinblum/.

DON”T MISS THESE!!!

Interview with Literary Agent and Hollywood Producer Ken Atchity

8 ways for authors to work efficiently with book publicists



How to have a successful book



Why authors can’t rely on ads to market their books and brand



How to craft a brief message for long books



Why authors need coaches, just like athletes



Know the media’s purpose in order to have them cover your book



Can we launch a TV show for books?



How do you find more book reviewers?



Valuable Info On Book Marketing Landscape For First-Time Authors



Scores of Best-Selling Book PR Tips from Book Expo PR Panel



Brian Feinblum’s insightful views, provocative opinions, and interesting ideas expressed in this terrific blog are his alone and not that of his employer or anyone else. You can – and should -- follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels much more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog © 2018. Born and raised in Brooklyn, he now resides in Westchester. His writings are often featured in The Writer and IBPA’s Independent.  This was named one of the best book marketing blogs by Book Baby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized by Feedspot in 2018 as one of the top book marketing blogs. Also named by WinningWriters.com as a "best resource.” He recently hosted a panel on book publicity for Book Expo America and participated in a PR panel at the Sarah Lawrence College Writers Institute Conference.

Sunday, October 21, 2018

The David vs. Goliath Author Battle Is Won With Book Publicity



Everyone tries to get into everyone’s business.  There are just a handful of companies that seek to dominate every aspect of commerce – or at least influence it.  Even giants like Sears can’t survive against behemoths Amazon, Target, and Wal-Mart.  Google, Facebook, Twitter run the online information infrastructure. What’s left for the other companies and small businesses that may have specialization, personalization, and even local roots on their side – but who can’t compete on price, speed of delivery, or reputation?

Authors should learn from the bigger world around them. Just as they compete with each other for book sales, authors also compete with other content providers, available for a free or fee, and they have to do battle against giants like best-selling authors or the Big 5 in publishing.  Even when an author has a great book – maybe even at a great price – how will he or she generate sales when no one knows his book even exists?

The lone differentiator is publicity.

Yes, that thing that’s misunderstood, feared, and loathed by most authors.

But a well-executed, creative and persistent book publicity campaign can be the difference between irrelevance and success.  Book publicity is an important cog in the writing machine that no author can afford to ignore.

Now I get it, the economics don’t always pay off for authors, even when they participate in a book publicity campaign. But there are many long-term benefits to doing a PR campaign that go beyond the short-term sales boost.

I know you are probably saying:  “Now why would I invest money, time, and effort into something that may not pay for itself in book sales?”

Here’s why you do publicity:

·         It can help with sales
·         It builds your profile up so that down the road you can advance your career, get a book deal, or secure speaking gigs.
·         It provides a forum for you to get an empowering message out, one that may help others.
·         It can raise interest for your book and possibly lead to rights sales – foreign, film, audio etc.
·         It supports your ideas and writings.

But make no mistake.  To do a proper book publicity campaign means you’ll have to put more into it than you may initially feel you will get out of it. There’s a risk that little will come of it.  But it’s worth it and it’s the only way to make a go at a strong writing career.

A book cannot survive on its own.  It’ll require food, clothing, shelter and nurturing.  Book PR is our lone weapon against the stats quo out there.

Please feel free to join me on LinkedIn --https://www.linkedin.com/in/brianfeinblum/.


DON”T MISS THESE!!!
Interview with Literary Agent and Hollywood Producer Ken Atchity

8 ways for authors to work efficiently with book publicists

How to have a successful book

Why authors can’t rely on ads to market their books and brand

How to craft a brief message for long books

Why authors need coaches, just like athletes

Know the media’s purpose in order to have them cover your book

Can we launch a TV show for books?

How do you find more book reviewers?

Valuable Info On Book Marketing Landscape For First-Time Authors

Scores of Best-Selling Book PR Tips from Book Expo PR Panel


Brian Feinblum’s insightful views, provocative opinions, and interesting ideas expressed in this terrific blog are his alone and not that of his employer or anyone else. You can – and should -- follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels much more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog © 2018. Born and raised in Brooklyn, he now resides in Westchester. His writings are often featured in The Writer and IBPA’s Independent.  This was named one of the best book marketing blogs by Book Baby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized by Feedspot in 2018 as one of the top book marketing blogs. Also named by WinningWriters.com as a "best resource.” He recently hosted a panel on book publicity for Book Expo America and participated in a PR panel at the Sarah Lawrence College Writers Institute Conference.

Monday, October 22, 2018

How Are Smart Book Marketing Decisions Made?




Many people talk about making good choices and wise decisions, whether it's in one’s personal life or professional one. Many books are written about singular political decisions or how business leaders go about making tough choices.  But does anyone really chat about how to make savvy book marketing decisions?

If you believe book marketing is an important and necessary component for authors to succeed – by any measure – book sales, branding, sharing an empowering message – then you would agree, authors, publishers, and promoters need an effective process or system by which to make their decisions.  So how does one go about choosing what to spend time, resources, brain power, and energy on?

First, in order to make any decisions, you must set goals.  Know what you want to achieve and then identify the types of decisions you’ll need to make.

Second, set priorities. Not all decisions lead to equal results or ramifications.  Identify what’s most important to you and allow your decisions to be guided by this list.

Third, be informed and research all issues thoroughly.  You can’t make a good choice unless you have complete, current and relevant information.

Fourth, consult with others you respect, admire or who have related experiences to what you are weighing a decision on.

Fifth, choose to act not out of desperation or fear but of conviction, courage, and faith.  Believe in yourself, but don’t overstate your value either.

Sixth, where possible, test your choices or experiment in a way where you take only a small risk to see if something that you want to do will actually work.

Seventh, be realistic but stay optimistic.  Good decisions come when you blend cold facts with reasonable possibilities.  Decisions can’t be made based on dreams, but it is fine to follow your passion provided you work hard and smart every step of the way of your pursuits.

Eighth, look for models or past evidence of success from others who confronted the same predicaments you find yourself in.

Ninth, assess your resources. How much money, time and how many connections do you have that can help you support your final decision?

Lastly, find a way to measure and evaluate your marketing decisions – and learn from them.

Many book marketing decisions are made where one or more of these steps is ignored or missed.  We can be ignorant, impulsive, or egotistical to the point it blinds us from making good choices.  Sometimes we are too conservative and slowed down by a desire to not get something wrong, leaving us stifled and stalled.  Other times we make decisions with incomplete information, acting under a misunderstanding of the facts, or an unwillingness to seek out help.

Book marketing decisions usually involve things that we fall short of (money), misallocate (time), or fail to know or understand (information).  Too many people operate under myths, prejudices, or lies – and it destroys their ability to properly market a brand and promote a book.

Your book marketing should be done without regrets or pestering concerns that you’re not doing all that you should be doing.  Take this beast by the horns and conquer the book marketing monster by building up the hero within yourself.

Knowledge is power.
Friends who can help are power.
Silencing fears with action is power.

You can make great book marketing decisions once you permit yourself to fail.  Instead of fighting failure only focus on one thing: success.  Do what it takes to succeed and ignore any failures along the way.

Please feel free to join me on LinkedIn --https://www.linkedin.com/in/brianfeinblum/.

DON”T MISS THESE!!!

Interview with Literary Agent and Hollywood Producer Ken Atchity

8 ways for authors to work efficiently with book publicists

How to have a successful book

Why authors can’t rely on ads to market their books and brand

How to craft a brief message for long books

Why authors need coaches, just like athletes

Know the media’s purpose in order to have them cover your book

Can we launch a TV show for books?

How do you find more book reviewers?

Valuable Info On Book Marketing Landscape For First-Time Authors

Scores of Best-Selling Book PR Tips from Book Expo PR Panel

Brian Feinblum’s insightful views, provocative opinions, and interesting ideas expressed in this terrific blog are his alone and not that of his employer or anyone else. You can – and should -- follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels much more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog © 2018. Born and raised in Brooklyn, he now resides in Westchester. His writings are often featured in The Writer and IBPA’s Independent.  This was named one of the best book marketing blogs by Book Baby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized by Feedspot in 2018 as one of the top book marketing blogs. Also named by WinningWriters.com as a "best resource.” He recently hosted a panel on book publicity for Book Expo America and participated in a PR panel at the Sarah Lawrence College Writers Institute Conference.

Sunday, June 5, 2022

Interview With Author Chris Halvorson

 

  

1. What motivated you to write your book, to force you from taking an idea or experience and turning it into this book?

Several years before, I’d first heard the story of Ezekiel’s Wheel, and how he was really describing a flying saucer in the Old Testament. It was also featured in an episode of Ancient Aliens. Around that time, I witnessed a UFO hovering over the Pacific Palisades at night. There were two glowing orange triangular shapes which suddenly took off at laser-fast speeds toward Malibu (probably military, I later found out). A female jogger stopped beside me to watch, and I always thought that would be a unique way to meet someone romantically---through a shared UFO experience. I considered writing a novel based on that premise, but didn't have a story beyond the inciting incident. Years later, while doing dishes in the sink, it came to me when I was no longer thinking about it, which shows the meditative power of water (even soapy dish water). I started writing the novel the next morning.

2. What is it about and who is it for?  In rural Iowa, Kaitlyn Stokes (18) witnesses a UFO over her house the night her father dies of cancer, giving her reason to believe the aliens took him away—as with Ezekiel’s Wheel in the Old Testament. In the Pacific Northwest, Zachary Taylor (18) reports to his high school principal that he was abducted by aliens, his impromptu excuse for skipping classes the day before. When the school secretary overhears him, she tells her teenage daughter and the story goes viral on social media. Seeking answers, Kaitlyn connects with Zachary and they fall in love during their senior year. With graduation just months away, they could soon overcome the distance between them—or so they plan until Kaitlyn discovers their relationship was built on a prankish lie. Brokenhearted, she receives a mysterious signal over her satellite dish. If only her father could make contact, he would let her know that she and Zachary were brought together for reasons impacting the future of our planet. But the message may arrive too late ... as Zachary hurtles toward a lethal force of nature.  The YA romance will appeal to females and teens. However, the sci-fi element offers cross-marketing appeal. Steven Spielberg greatly influenced the writing of this book, and he is obviously mainstream. That said, it's really for everyone.  

3. What takeaways might the reader will be left with after reading it? That we can still make a difference to save our future planet, so that the younger generations have a chance for a better world. But we have to work together, and what the planet needs more than anything is love.  

4. How did you decide on your book’s title and cover design? The title is a spinoff of Ezekiel's Wheel, only this one belongs to Kaitlyn because she witnessed the UFO that "took her father away." As far as the cover design, I had a crude sketch of Kaitlyn looking up at a UFO. My publisher hired a graphic designer, Christine Van Bree, who came up with the current and much improved design (which I love).  

5. What advice or words of wisdom do you have for fellow writers? I think everyone works differently, so find a system and style that works for you, and stick to it. 

6. What trends in the book world do you see -- and where do you think the book publishing industry is heading? I truly don't keep up with trends much. Most of the books I read are on the NY Times annual list of 100 Notable Books, or semifinalists for the National Book Award or Pulitzer Prize (that's how I shop for books). Hence, I'm no expert on trends, but I'm amazed by the number of great writers getting published and read. I hope that trend continues.  

7. What challenges did you overcome to write this book? I had some days when I didn’t feel like writing, because I let the fear of rejection sour my mood. But I kept going, even on days when I was low energy or having my doubts. To stay motivated, I constantly reminded myself that the goal was to finish the best novel I could write, and not to worry about the reception it would get from agents and publishers. I also had many positive days, with a lot of energetic passion for the story.  

8. How would you describe your writing style? Funny, sad, quirky, uplifting, a bit insane, and all the while striving for beauty and unity.  

9. If people can buy or read one book this week or month, why should it be yours? Who doesn't enjoy a terrific love story that connects a girl with her deceased father playing matchmaker from outer space?   

Author's BioChris Halvorson wrote the screenplay The Boondoggle for producer Joe Roth, the former head of Disney and Fox. He adapted his novel The Santa Suit for Frank Konigsberg Productions, developed TV and film projects for The Meg producer Ken Atchity, and was hired to rewrite the action spy comedy Best Served Cold that was originally in development with Pierce Brosnan's Irish DreamTime. With Home Alone producer Scott Rosenfelt, he produced the TV pilot Earth Mom. He majored in professional writing at the University of North Alabama and graduated from Columbia University with an MFA in film. A native of the Pacific Northwest, he skipped a day of school in fifth grade to attend the Sonics' championship parade. He currently resides in Los Angeles, where he's adapting Kaitlyn's Wheel for a TV series. 

 

 

Please Contact Me For Help

Brian Feinblum, the founder of this award-winning blog, can be reached at brianfeinblum@gmail.com He is available to help authors promote their story, sell their book, and grow their brand. He has 30 years of experience in successfully helping thousands of authors in all genres.

 

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Audit Your Book Marketing

https://bookmarketingbuzzblog.blogspot.com/2022/04/audit-your-book-marketing.html

 

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https://bookmarketingbuzzblog.blogspot.com/2022/05/how-do-authors-solve-their-problems.html

 

Do You Have A Good Author Tagline?

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The Truth That Authors Need To Hear

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Book Publishing Expose For Authors From An Insider

https://bookmarketingbuzzblog.blogspot.com/2022/04/book-publishing-expose-for-authors-from.html

 

About Brian Feinblum

Brian Feinblum should be followed on Twitter @theprexpert. This is copyrighted by BookMarketingBuzzBlog ©2022. Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog. His writings are often featured in The Writer and IBPA’s The Independent.  This blog, with over 4,000 posts over the past decade, was named one of the best book marketing blogs by BookBaby  http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by WinningWriters.com as a "best resource.” For the past three decades, including 21 as the head of marketing for the nation’s largest book publicity firm, and two jobs at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Susan RoAne, Jeff Foxworthy, Seth Godin, and Henry Winkler. He recently hosted a panel on book publicity for Book Expo America, and has spoken at ASJA, IBPA, Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, and Connecticut Authors and Publishers Association. His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. He has been featured in The Sun Sentinel and Miami Herald. For more information, please consult: linkedin.com/in/brianfeinblum.