Tuesday, May 3, 2022

How Do Authors Solve Their Problems?


Authors will no doubt run into numerous walls when writing and promoting a book, including having to address these concerns: 


  • What should I write about?
  • How do I get published?
  • What should I title my book?
  • How do I build a platform?
  • How do I sell my book?

How shall you, dear author, go about solving your problems?  

Well, you have some obvious options: 


  1. Fix It

Do what it takes to find a solution


2.      Give Up

            Just throw in the towel and move on.  

3.      Linger

Many people won’t fix a problem nor will they admit defeat. Instead, they go on, half-assed, attempting to solve only part of the problem and not very well at that. This state of writer’s purgatory is pretty common.


4.      Ignore It

You delay addressing it and focus on the other areas. All you’ve done is procrastinate and let the problem fester.  

Of the four options above, let’s just focus on how to fix a problem. I would suggest you take the following steps. 

1.      Diagnose It

What exactly is wrong, broken, missing, or not happening?

2.      Affirm Its Values

Do you really need to fix this problem? Can you do other things better or differently, to compensate for your shortfall in this one area?   

3.      Outsource It

Let a pro fix the problem, provided you found a competent and affordable person to address it.  

4.      Seek Guidance or a Mentor

Consult others to find a solution, whether you ask the googleverse or go to those you know and trust. Brainstorm with others. 

5.      Solve The Problem

Take pro-active steps to actually fix it. After understanding what’s wrong, identify what’s needed. Set goals. Map out a timeline. Break it down into achievable steps. Understand how much time or money you’ll need to throw at it. Get others to confirm your solution should work. Always be moving forward and taking action to confirm your solution should work. Keep measuring progress and evaluate things. Be ready to make adjustments, or in rare cases, to drop the project if it is not going according to plan.  

6.      Proper Mindset

Be positive and stay confident. If you can dream it, you can build it. Move on from self-doubt or fear -- and, instead, focus on how you will succeed, not how you can fail. See obstacles as opportunities and setbacks as learning moments. 

7.      Seek Out Success Models

Nothing inspires us more than seeing winners accomplish amazon feats. Be inspired by great athletes, creative artists, aggressive billionaires, awesome leaders, and the spirit of the underdog. Where possible, find others who confronted a similar problem or challenge and were able to break through. Their path may not be a script for you, but it sure helps to know that the seemingly impossible or improbable is in fact achievable.  

“Don’t let the weight of fear weigh down the joy of curiosity. Fear is really false evidence appearing real.”

-Peter Guber 

“The great majority of that which gives you angst never happens, so you must evict it. Don’t let it live rent-free in your brain.”

-Peter Guber 

“Things are never aa good or as bad as they seem.”

-Andrew Ross Sorkin 

“Ego is about who’s right. Truth is about what’s right.”

-Mike Maples Jr. 

“We spend far too much tome complaining about the way things are, and forget that we have the power to change anything and everything.”

-Bozoma Saint John 

“ ‘Discipline equals freedom.’ Everyone wants freedom. We want to be physically free and mentally free. We want to be financially free and we want more free time. But where does that freedom come from? How do we get it? The answer is the opposite of freedom. The answer is discipline. You want more free time? Follow a more disciplined time-management system. You want financial freedom? Implement long-term financial discipline in your life. Do you want to be physically free to move how you want, and to be free from many health issues caused by poor lifestyle choices? Then you have to have the discipline to eat healthy food and consistently work out. We all want freedom. Discipline is the only way to get it.”

-Jocko Willink



Please Contact Me For Help

Brian Feinblum, the founder of this award-winning blog, can be reached at brianfeinblum@gmail.com He is available to help authors promote their story, sell their book, and grow their brand. He has 30 years of experience in successfully helping thousands of authors in all genres.

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About Brian Feinblum

Brian Feinblum should be followed on Twitter @theprexpert. This is copyrighted by BookMarketingBuzzBlog ©2022. Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog. His writings are often featured in The Writer and IBPA’s The Independent.  This blog, with over 4,000 posts over the past decade, was named one of the best book marketing blogs by BookBaby  http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by WinningWriters.com as a "best resource.” For the past three decades, including 21 as the head of marketing for the nation’s largest book publicity firm, and two jobs at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Susan RoAne, Jeff Foxworthy, Seth Godin, and Henry Winkler. He recently hosted a panel on book publicity for Book Expo America, and has spoken at ASJA, IBPA, Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, and Connecticut Authors and Publishers Association. His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. He has been featured in The Sun Sentinel and Miami Herald. For more information, please consult: linkedin.com/in/brianfeinblum. 


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