Why Do Some Writers Break Through, While Others Just Break?

There is a lot of talent in America, from singers, comedians, and dancers, to athletes, actors, and writers. But only some get to perform professionally, and only a handful get to star. Why?

You may come at me with all kinds of reasons, including:

Connections — getting a break from someone you know

Money — to train, travel, or take risks

Luck — needs no explanation

Health — mental or physical abilities/injuries

Sacrifices — caregiving demands

Looks — youth/sex appeal/strength

Practice — working hard and smart relentlessly

DNA — natural abilities and birth-based skills

Attitude — how you see things and what you project to others

But really, what separates another on the talent spectrum? For authors, marketing is the big differentiator, not in making one’s writing talent better, but in positioning them to be more successful than other writers.

So, for whatever reason you are an exceptional writer, to garner exceptional results in getting published, securing book sales, and drawing positive public recognition, you must market, market, and market some more.

It may take a village. You can only do so much, but make sure you are contributing all that you can. Fill in where you lack by outsourcing to talented pros in book marketing and book publicity. Be ready to trade, beg, borrow, raise donations, call in a favor, or pay for what you will need for your book to succeed. 

Need PR Help?

Brian Feinblum, the founder of this award-winning blog, with over 3.9 million page views, can be reached at brianfeinblum@gmail.com  He is available to help authors promote their story, sell their book, and grow their brand. He has over 30 years of experience in successfully helping thousands of authors in all genres. Let him be your advocate, teacher, and motivator!

 

About Brian Feinblum

Brian Feinblum should be followed on www.linkedin.com/in/brianfeinblum. This is copyrighted by BookMarketingBuzzBlog ©2024. Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog, and El Chapo, a pug rescue dog. His writings are often featured in The Writer and IBPA’s The Independent.  This award-winning blog has generated over 3.9 million pageviews. With 4,900+ posts over the past dozen years, it was named one of the best book marketing blogs by BookBaby  http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs  and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by www.WinningWriters.com as a "best resource.” For the past three decades, including 21 years as the head of marketing for the nation’s largest book publicity firm, and director of publicity positions at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan RoAne, John C. Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler. He hosted a panel on book publicity for Book Expo America several years ago, and has spoken at ASJA, BookCAMP, Independent Book Publishers Association Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, APEX, Morgan James Publishing, and Connecticut Authors and Publishers Association. His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. His first published book was The Florida Homeowner, Condo, & Co-Op Association Handbook.  It was featured in The Sun Sentinel and Miami Herald.