Why Authors Need A YES Attitude

  

The key to a book’s success lies not just in its cover, title, price, genre, or actual content. No, for a book to be successful today, whether by the metric of sales or branding, it comes down to one simple thing: Authors must be willing and able to promote their book, even if they have a traditional publisher behind them (which 85% of all authors do not). And this requires skills and knowledge, as well as time and money, but most of all, it demands an attitude of YES from the writer.

* Say yes, I will take ownership of my book marketing. No one else will.
* Say yes, I can do this. I have to.
* Say yes, I will seek out promotional opportunities, even create them, to give my book a boost.
* Say yes, I will not accept “no” from those I solicit for help. I will find a way to YES.

A yes mindset is simply a determined will, a way of being, thinking and acting. You must choose to embrace an attitude of yes, and yet it really is not a choice. Failure is not an option.

When you believe you can get someone to say yes, it is because you believe in your book, and because there just is not room for a “no” attitude. You get to yes because you insist on it. It is a combination of merit, opportunity, and attitude.

Sure, there will be times when you lose or fall short of a goal, when you get rejected or ghosted. But you simply don’t accept these temporary setbacks as anything permanent. They are battles that can be lost on the way to winning the war.

Authors who embrace the attitude of yes:

* Write more books
* Have successful books
* Win book awards
*Get strong media coverage
* Land publishing or movie deals
* Build a powerful social media platform
* Positively impact readers
* Are in a position to change the world

The attitude of yes is powerful. It launches businesses, wins games, finds loving relationships, brings in political revolutions, solves problems, and makes one successful, happy, and beautiful. Move towards an attitude of yes and you will embrace and unleash the most powerful and rewarding gift that resides within you.

Do You Need Book Marketing & PR Help?

Brian Feinblum, the founder of this award-winning blog, with over 3.9 million page views, can be reached at brianfeinblum@gmail.com  He is available to help authors like you to promote your story, sell your book, and grow your brand. He has over 30 years of experience in successfully helping thousands of authors in all genres. Let him be your advocate, teacher, and motivator!

 

About Brian Feinblum

Brian Feinblum should be followed on www.linkedin.com/in/brianfeinblum. This is copyrighted by BookMarketingBuzzBlog ©2024. Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog, and El Chapo, a pug rescue dog. His writings are often featured in The Writer and IBPA’s The Independent (https://pubspot.ibpa-online.org/article/whats-needed-to-promote-a-book-successfully).  This award-winning blog has generated over 3.9 million pageviews. With 5,000+ posts over the past dozen years, it was named one of the best book marketing blogs by BookBaby  http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs  and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by www.WinningWriters.com as a "best resource.” For the past three decades, including 21 years as the head of marketing for the nation’s largest book publicity firm, and director of publicity positions at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan RoAne, John C. Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler. He hosted a panel on book publicity for Book Expo America several years ago, and has spoken at ASJA, BookCAMP, Independent Book Publishers Association Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, APEX, Morgan James Publishing, and Connecticut Authors and Publishers Association. His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. His first published book was The Florida Homeowner, Condo, & Co-Op Association Handbook.  It was featured in The Sun Sentinel and Miami Herald.