Interview With Neuroscience Author Helen McKibben

 

 

1. What inspired you to write this book?

The inspiration for Drop: Making Great Decisions came from my desire to offer a practical, neuroscience-backed approach to decision-making and emotional well-being. Throughout my career, I noticed that traditional therapeutic methods often failed to address the root causes of emotional triggers, leaving individuals trapped in recurring patterns of distress. I wanted to create a tool that not only identified these deep-seated issues but also provided a lasting, effective method for change. This book introduces Dropping to the Blank Screen, a transformative technique designed to help people break free from limiting emotional cycles and make choices that align with their true potential.

 

2. What is the book about, and who is it for?

Drop is for individuals who feel like they’re doing everything right—working hard, being good people—but still struggle to understand why their lives aren’t turning out as they expected. Unlike other self-help books that simply discuss emotional struggles, Drop provides a clear, actionable method to identify and change behaviors that aren’t serving you. It is ideal for anyone seeking real, lasting transformation—whether in their relationships, careers, or personal well-being.

 

3. What do you hope readers will gain from your book?

This book introduces a revolutionary technique that helps readers utilize their brain’s innate capabilities for optimal decision-making. By understanding neuromuscular signals that reveal unconscious emotions, individuals can work with their brain instead of against it. Drop offers a practical guide to managing stress, improving sleep, overcoming addictions, enhancing relationships, and ultimately achieving emotional stability. The Dropping to the Blank Screen method provides a groundbreaking way to resolve emotional triggers and experience long-term change.

 

4. How did you decide on your book’s title and cover design?

I worked with a professional book cover designer who interviewed me to understand the essence of the book. We explored multiple designs, but I ultimately chose the one that resonated with me instinctively. My goal was to create a cover that would immediately

capture the attention of my target audience and invite them to explore the powerful

concepts within.

 

5. What advice or wisdom do you have for fellow writers—besides run?

Writing is about connection—both with yourself and your audience. My advice is to

focus on authenticity and clarity. If you write from a place of deep understanding and

passion, readers will feel that energy and respond to it.

 

6. Did experiences from your personal life or career influence the book?

Absolutely. My 35 years of experience as a therapist have given me a unique

perspective on emotional resilience and transformation. I have spent decades teaching

people how to shift from low self-confidence to high self-esteem, and this book is a

culmination of that work. It’s a reflection of the countless real-life breakthroughs I’ve

witnessed and a guide to replicating those successes.

 

7. How would you describe your writing style?

My writing is structured yet flexible. I begin with a clear outline and key concepts, then

use real-life examples to illustrate my points. While I am meticulous about planning, I

also leave room for new insights to emerge, ensuring my writing remains dynamic and

engaging.

 

8. What challenges did you face while writing this book?

As someone experienced in teaching and verbal communication, translating my

knowledge into writing was a challenge. I went through several revisions to ensure my

ideas were effectively communicated. The process required patience and refinement,

but ultimately, it strengthened the clarity and impact of my message.

 

9. If readers could only choose one book to read this month, why should it be

yours?

Drop presents a complete, simple, and highly effective method for working with the

brain’s natural design to resolve emotional challenges. Unlike other self-help books that

merely reduce the intensity of life’s triggers, Drop provides a permanent solution,

ensuring emotional patterns don’t keep resurfacing. It’s a game-changing approach for

anyone seeking real, lasting transformation.

Author Bio: Dr. Helen McKibben, a seasoned clinical therapist with over 35 years of experience, is the creator of the innovative self-help technique, Dropping to the Blank Screen, and author of Drop: Making Great Decisions. McKibben holds a doctorate in psychology,

counseling licenses in multiple states, and national certification. Passionate about neuroscience and the interaction between the brain and emotions, she has dedicated her career to helping individuals harness their brain’s natural design to overcome emotional obstacles and make empowered life choices. For more information, visit: www.helenmckibben.com   

 

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About Brian Feinblum

This award-winning blog has generated over four million pageviews. With 5,000+ posts over the past dozen years, it was named one of the best book marketing blogs by BookBaby  http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs  and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by www.WinningWriters.com as a "best resource.”  Copyright 2025.

 

For the past three decades, Brian Feinblum has helped thousands of authors. He formed his own book publicity firm in 2020. Prior to that, for 21 years as the head of marketing for the nation’s largest book publicity firm, and as the director of publicity at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan RoAne, John C. Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler.

 

His writings are often featured in The Writer and IBPA’s The Independent (https://pubspot.ibpa-online.org/article/whats-needed-to-promote-a-book-successfully).

 

He hosted a panel on book publicity for Book Expo America several years ago, and has spoken at ASJA, BookCAMP, Independent Book Publishers Association Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, APEX, Morgan James Publishing, and Connecticut Authors and Publishers Association. He served as a judge for the 2024 IBPA Book Awards.

 

His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. His first published book was The Florida Homeowner, Condo, & Co-Op Association Handbook.  It was featured in The Sun Sentinel and Miami Herald.

 

Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog, and El Chapo, a pug rescue dog.

 

You can connect with him at: https://www.linkedin.com/in/brianfeinblum/ or https://www.facebook.com/brian.feinblum