Friday, July 31, 2026

What Kind Of Author Are You?


Do you actually:

1. Write books that are better than most? How much better than how many others?

2. Read the reviews your book has received and take to heart the criticism as much as you do the praise?

3. Get jealous at the success of other authors and make excuses as to why they broke through while you languish?

4. Remain open-minded about what needs to be done to promote your book or do you set limitations as to what you are willing to do to help yourself? Are you undermining your potential success because of limiting beliefs, fears, biases, hang-ups, or ignorance?

5. Put in time to market your book? How much time?

6. Take a smart approach to your marketing? How creative and strategic is it?

7. Do the things that others fail to do? Will you do what others can’t or won’t?

8. Assess the marketing landscape and analyze what your best options are? Do you then execute such things, either by outsourcing or doing them on your own — or some measure of both?

9. Beg people for favors, trade for favors, borrow resources, or ask for help? Do you initiate, negotiate and navigate towards your goals or do you merely hope to get discovered and only react to things?

10. Have an opportunistic mindset, seeking to create opportunities to sell, market, and promote — or do wait to be asked, told, or presented with an offer?

Who have you been until now? Who do you want to be? The past shapes us, but does not have to be our future.

What kind of author do you want to be?

 

“The world may be full of fourth-rate writers but it’s also full of fourth-rate readers.” --Stan Barstove, 20th Century English Novelist 

“I suppose publishers are untrustworthy. They certainly always look it.” --Oscar Wilde  

“The world needs your book, just not many copies of it.” --Derek Brewer, 20th Century British Publisher


Do You Need Book Marketing Help?

Brian Feinblum can be reached at brianfeinblum@gmail.com  He is available to help authors like you to promote your story, sell your book, and grow your brand. He has over 30 years of experience in successfully helping thousands of authors in all genres. Let him be your advocate, teacher, and motivator! 

 

About Brian Feinblum

This award-winning blog has generated over 7,800,000 page views. With nearly 5,700+ posts over the past 15 years, it was named one of the best book marketing blogs by BookBaby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs  and recognized by Feedspot in 2026, 2021 and 2018 as one of the top book marketing blogs. It was also named by www.WinningWriters.com as a "best resource.”  Copyright 2026.

 

For the past three decades, Brian Feinblum has helped thousands of authors. He formed his own book publicity firm in 2020. Prior to that, for 21 years as the head of marketing for the nation’s largest book publicity firm, and as the director of publicity at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan RoAne, John C. Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler.

 

His writings are often featured in The Writer and IBPA’s The Independent (https://pubspot.ibpa-online.org/article/whats-needed-to-promote-a-book-successfully) and (https://pubspot.ibpa-online.org/article/10-things-my-dog-taught-me-about-marketing-books). He was recently interviewed by the IBPA: https://www.youtube.com/watch?v=F0BhO9m8jbs

 

He hosted a panel on book publicity for Book Expo America several years ago, and has spoken at ASJA, three times at BookCAMP, Independent Book Publishers Association, Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, APEX, five times at Morgan James Publishing Red Carpet, and Connecticut Authors and Publishers Association. He served as a judge for the 2024 IBPA Book Awards.

 

His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. His first published book was The Florida Homeowner, Condo, & Co-Op Association Handbook.  It was featured in The Sun Sentinel and Miami Herald.

 

Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog, and El Chapo, a pug rescue dog.

 

You can connect with him at: https://www.linkedin.com/in/brianfeinblum/ or https://www.facebook.com/brian.feinblum

 

 

 

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