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Thursday, April 4, 2013

Leno Becomes Two-Time Loser Despite Being No. 1


NBC Boots A Winner – Again!

How often does a No. 1 show get cancelled, twice no less? It seems The Tonight Show with Jay Leno, though the highest rated show in its time slot or when compared to any other late night shows like Letterman, Conan, Colbert, Daily Show, or Kimmel, was knocked for a loss not by a competitor but by itself. It is inserting Jimmy Fallon to take over the top seat come February. The issue is money. It gets Jimmy at a cheaper rate. Further, the thinking is that Fallon will do better to get younger viewers, even though Leno was solid in that area.  The only good thing about this is the show will return to New York City, where it originated, before Johnny Carson took it out west, where it remained for decades.

After dumping Leno for Conan and then reversing itself, will it call upon Leno to replace Fallon in late 2014? Stay tuned.

CELL-EBRATION IN ORDER


The 40th anniversary of the first cellular phone call is this week. Motorola was the big winner at the time, coming to market with the first cell phone - -a 2.5 pound brick. But as years went by, Motorola has lost the race to hold onto market share. Everyone wants an iphone these days. The same thing happened with computers. IBM launched the first computer, but now other brands are far ahead of them. Maybe there is a lesson here - -first to market doesn’t always mean you will always be on top.


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Brian Feinblum’s views, opinions, and ideas expressed in this blog are his alone and not that of his employer, the nation’s largest book promoter. You can follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels more important when discussed in the third-person. This blog is copyrighted material by BookMarketingBuzzBlog ©2013
 Jimmy Fallon to take over the top seat come February. The issue is money. It gets Jimmy at a cheaper rate. Further, the thinking is that Fallon will do better to get younger viewers, even though Leno was solid in that area.  The only good thing about this is the show will return to New York City, where it originated, before Johnny Carson took it out west, where it remained for decades.

After dumping Leno for Conan and then reversing itself, will it call upon Leno to replace Fallon in late 2014? Stay tuned.

Interview With Romance Author Sharon Clare


  1. What is your newest book about? Love of Her Lives is a paranormal romance, with a bit of whimsy, humor, sensuality and suspense. Calum and Beth are soul mates who have lived many lives together, lusting, loving and dying for each other. While their lives are often turbulent, their eternal bond is secure—or so Calum thinks—until Beth decides to live a life on her own. Left behind in the Upper World, he sees a wrongful imprisonment in her future, so he bargains with Finn, a trickster to return to Earth, rescue Beth and reclaim her heart. Unfamiliar with the twenty-first century, he must determine who plots against Beth while playing Finn’s sensual game, a game designed to awaken her repressed passion and keep them on the run together. Beth has no recollection of their lives together and didn’t ask this sexually-charged stranger to come to her aid. When she takes a risk to help an abused woman, she is horrified to find her house ransacked and her life threatened. With a secret to keep, she takes the greatest risk of all—trusting Calum. Her unfathomable attraction to the man is as much a mystery as the man himself. Her life soon depends upon re-evaluating everything she thought normal as her risk-taking behavior pushes Calum to behave like a controlling buffoon. Their eternal bond is only saved if Beth can then rescue the man who spanned worlds to rescue her.

  1. What inspired you to write it? I was inspired to write the novel by an interest in past lives and a vision of a warrior. Without sounding too odd, one day I saw a warrior in my mind’s eye. Poof, there he was. Curiosity led me to research his costume to learn he was a 1st century Roman warrior. Around this time, a friend suggested I try past life regression. I thought what the heck and did the session for fun. Oh, the story ideas! I now had Calum, the fervent warrior in Love of Her Lives.

  1. What are the rewards/challenges to the writing process? Most people don’t realize it takes on average 8 years for a writer to get published. Everyone asked when that book of mine is being published. We write, we learn, we hone, we learn more, we rewrite—for years. We must be the only group of people actively seeking rejection. Writing is not for the thin of skin.  On the upside, I can’t begin to describe how it felt to sign the Crimson Romance contract, almost as wonderful a feeling as hearing a reader say they fell in love with my hero Calum and couldn’t put the book down. How incredible is that! The writing community is supportive, generous and stimulating. Romance writers are some of most vivacious professionals I’ve ever known. It is incredibly rewarding to discuss your craft with like-minded people. To have a reader fall in love with your characters, to give them smiles and feel-good moments, to entertain and provoke a thought or two, those moments are treasures.  

  1. Any advice for a struggling writer? Perseverance pays. Keep writing, read up on writing craft, take classes, join a critique group, absorb and apply everything you can, and you will get there. Add as much conflict as you can into your story, internal and external. I would also say, don’t polish your sentences until the very last stage of editing. Otherwise, they are too hard to cut.  Define your goals. Are you in this to entertain a few friends, win awards or to sell enough books to quit the day job?   

  1. Where do you see book publishing heading? I’m so new at this, I have little experience. I understand we are on the cusp of change like there’s never been. I’m thrilled Love of Her Lives is published as an electronic book. I believe I’ll reach more readers this way with the popularity of e-books increasing substantially. A POD option could follow which is great for print-only diehards. With self-publishing as an option, writers have more power than they’ve ever had. I know very successful writers who are doing both. At a recent workshop, an author disclosed she made 6 figures in one month after self-publishing a backlist title for which she’d bought the rights back, money she never could have made with her present publisher. The buzz I hear is that it’s a good time to be an author, so I’m excited to build my writing career.

Find out more about Sharon Clare and Love of Her Lives, go to: sharonclare.com

Brian Feinblum’s views, opinions, and ideas expressed in this blog are his alone and not that of his employer, the nation’s largest book promoter. You can follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels more important when discussed in the third-person. This blog is copyrighted material by BookMarketingBuzzBlog ©2013

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