Don’t Waste Mental Calories When Marketing Your Book

 

Whenever a new year approaches, many of us tend to commit to new resolutions or recommit to old ones. The popular ones usually involve losing weight or better health, changing or improving a career, getting into or out of a relationship, and moving or traveling. For authors, it is to take ownership of their writing life: finish writing that book, pursuing its publication, and marketing the heck out of it.

Are you ready to make and keep your promise?

The key here is to take action. No more wasting time on just thinking, researching, questioning, or avoiding things. Act! Now!

Stop wasting mental calories by worrying, debating, dreaming, or planning things. Stop playing Hamlet, laboring over your next move, crippled by inaction. Act! Now!

I know it is not easy to take the next step forward, that measurable movement towards doing and no longer deliberating with yourself. But aren’t you sick and tired of being on the sidelines, a mere spectator to nothing, a witness to your inertia? If you do not take action and do something, anything, you are not safe or undefeated. You are losing, badly. Act! Now!

I would rather you act, fail, then adjust, fail, even try again, and just maybe, break through. You don’t win by doing nothing. Act! Now!

I know you know this, and yet, here we are, with you itching as you read this call to action. Stop
avoiding, evading, and hiding — instead, run towards your fate. Embrace book marketing now, without delay or denial.

Thinking, by itself, is really not doing anything.
Contemplating without getting to a conclusion is not reflective of you taking action. The only thing left for you to do is act.

Do one or more of these activities below. Next week. No, tomorrow. Nope, today. Right Now!

Here are 15 possible steps to take:

1. Call someone who can do you a favor.

2. Text friends and family to have them post an amazon review

3. Email potential book buyers

4. Speak at a bookstore, library, or somewhere

5. Buy professional book reviews

6. Post on social media

7. Build, edit, or expand your website

8. Write blog posts

9. Apply to book awards

10. Send press releases to the news media

11. Donate your books to a cause

12. Give copies away for people to post reviews

13. Join and participate in a writers association

14. Network at a public event

15. Find a collaborator to sell your book with their book, product, or service

No lame excuses. Act!

Now! 

Do You Need Book Marketing & PR Help?

Brian Feinblum, the founder of this award-winning blog, with over four million page views, can be reached at brianfeinblum@gmail.com  He is available to help authors like you to promote your story, sell your book, and grow your brand. He has over 30 years of experience in successfully helping thousands of authors in all genres. Let him be your advocate, teacher, and motivator!

 

About Brian Feinblum

This award-winning blog has generated over four million pageviews. With 5,000+ posts over the past dozen years, it was named one of the best book marketing blogs by BookBaby  http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs  and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by www.WinningWriters.com as a "best resource.”  Copyright 2024.

 

For the past three decades, Brian Feinblum has helped thousands of authors. He formed his own book publicity firm in 2020. Prior to that, for 21 years as the head of marketing for the nation’s largest book publicity firm, and as the director of publicity at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan RoAne, John C. Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler.

 

His writings are often featured in The Writer and IBPA’s The Independent (https://pubspot.ibpa-online.org/article/whats-needed-to-promote-a-book-successfully).

 

He hosted a panel on book publicity for Book Expo America several years ago, and has spoken at ASJA, BookCAMP, Independent Book Publishers Association Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, APEX, Morgan James Publishing, and Connecticut Authors and Publishers Association. He served as a judge for the 2024 IBPA Book Awards.

 

His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. His first published book was The Florida Homeowner, Condo, & Co-Op Association Handbook.  It was featured in The Sun Sentinel and Miami Herald.

 

Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog, and El Chapo, a pug rescue dog