There was a story in
the news recently about the land rover that landed on Mars ten years ago, and
is still going strong. Scientists only hoped and planned for it to last six
months before the elements or mechanical failure would doom it from sending
back useful data. But there it is, a decade later, and NASA finds the images
and recordings it’s receiving from Mars to be amazing. However, this rover only
went the distance equal to a marathon – about twenty-five miles – after nearly
3,700 days on the red planet. It got me to thinking how each writer endures his
or her own marathon to get a book published, promoted, and purchased. It puts a
new perspective on time.
Many of us try to sprint to an imaginary,
self-declared finish line. We look to define and achieve success – and then
raise the bar higher, repeat the process, and… repeat again. Writers look to
break through their mind clutter and inertia and get that first book launched.
Once that’s done, the floodgates have been lifted and usually the next book
comes easier and faster.
But the rover on Mars should serve as a lesson to us. Sometimes, it takes a long time to get what is needed – but it can be done. Slow and steady wins the race. Keep writing and trying, even when you struggle to meet the expectation of yourself or others. You may just land on Mars!
But the rover on Mars should serve as a lesson to us. Sometimes, it takes a long time to get what is needed – but it can be done. Slow and steady wins the race. Keep writing and trying, even when you struggle to meet the expectation of yourself or others. You may just land on Mars!
Early
End To Late Night Leno Career?
Jay Leno has been the late-night ratings
king for most of the past 22 years. When he signed off on the eve of the
Olympics, he concluded a 67-week romp in which he won the late night ratings
race against Letterman, Kimmel, Conan, etc. in each and every week. Hard to
believe you get fired for being the best.
But NBC, in its second attempt to plan
for the future when a younger host would presumably score better with the
coveted young viewer demographics, ousted its top-rated comedian in favor of
Jimmy Fallon. Several years ago it was Conan. Who will it be in a year or two?
Age discrimination? Cutthroat Hollywood
at its lowest? Bad choices based on bad estimates? Could be.
Or maybe it was time for Leno to go. The
format is stale, isn’t it? Who can stay up that late to hear a predictable
monologue, followed by a predictable actress marketing her new film, followed
by some dumb chatter with the band leader?
On the other hand, we may just miss The
Chin. He bridged us from the Johnny Carson era, in a time in TV and in this
country that seemingly is so different from our tech-driven world of
distraction, where the individual user is the star and not the media talent.
Maybe Fallon can just exchange tweets with fans on TV and call it a night?
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Brian Feinblum’s views, opinions, and ideas expressed in this blog are his alone and not that of his employer, Media Connect, the nation’s largest book promoter. You can follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog © 2014.
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