The
Winter Olympics have come to pass with new medalists and proud countries. We
can all appreciate the idea of nationalist pride and in seeing the best compete
against one another. In some ways, we each wish we could be out there, looking
to bring home the gold as hundreds of millions watch on TV across the globe. As
writers, do we pine for such global competition? Do writers already compete
globally for consumers, hoping to rise to the top of their genre’s bestseller
list?
Because
of the Internet, and because of e-books, words can travel anywhere in an
instant. They can be translated and shared in all formats and languages at the
press of a button. Is the US not a big enough stage to compete on? Now you can
be read and sold in 200 countries, but the books from those places compete with
yours as well.
Some
writers relish the opportunity to secure new markets for their works. Why only
be a star of one country when you can also be popular elsewhere? It is
mind-boggling as to how many readers are potentially out there -- and how so few
actually become yours.
Authors
compete every day -- with themselves, with other authors, and with other forms of information and entertainment. Whether there’s an official Olympics taking
place, authors always strive for success. To me, each one is a winner.
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A look into the future of books and language and the struggle for relevancy
Does it feel like you
are running in a book publishing marathon?
Brian Feinblum’s views, opinions, and ideas expressed in this blog are his alone and not that of his employer, Media Connect, the nation’s largest book promoter. You can follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog © 2014.
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