If you want to enjoy a contemporary dating
romance film, check out the newly released One Night Only, but I am not here to
give you a movie review. The premise of the film stirred an idea in me.
The movie is about what happens to single people
on the only night of the year that they are legally allowed to have sex. Three
years ago, according to the story, Congress outlawed non-marital sex, but
allowed for one day out of the year for as much fornication with any body or
bodies. It gets monitored through technology and enforced by the police. It is
intended to reduce teen pregnancy and abortions, and as a result, encourage
people to get married.
It is not a dystopian story the way The Purge
movies are. In those thrillers, lawlessness, including rape and murder, are
unpunished for one night out of the year. W
Ok, so what is my idea? It is more of a wish, that
once a year everyone has to read a book, maybe even the same one. Why? So that
everyone can literally be on the same page, getting us to appreciate books and
to encourage us to have a conversation about what we read.
Books can be amazing, helping us to live a better
life, teaching us something, or entertaining us with an escapist story. They
can put us in a certain mood or frame of mind. Congress can’t create nor
enforce a law that makes people read books, but maybe an incentive can be given
to people to read the same book on the same day.
What would a big enough incentive? Would the
government need to pay each reader a certain amount of money? How much would be
enough to get people to buy in — and how much can the government afford to pay?
There are about 270 million adults in the country.
Pay each one four bucks and America’s bill exceeds a billion dollars, not to
mention the cost of getting everyone the same book? Pay each person $40 and
that is $10 billion. If everyone gets a Benjamin, we are talking about a $25
billion pay-out if everyone participated.
Should we have to pay money to get people to read
books?
Well, if we get more people to read books, it is
worthwhile, assuming they develop a reading habit afterwards. If we get people
who otherwise read books to join others and read a specific book, society wins
if this is a really special book that launches people to discuss something that
touches hearts, improves lives, or exposes us to ideas or facts we were not
aware of.
We need a book movement in this country, one that
gets more people to read more books and for the masses to read some of the same
books at the same time.
Imagine what would happen. More books would get
sold and read. More people would come to see books as a good go-to resource for
leisure, motivation, education, awareness, or values exploration. More
conversations would be initiated about books, the very ones that can shape our
lives and create a better society.
Should there ever be a day like what is featured
in The Purge? Should there be a day like what is depicted in One Night Only?
They both pose interesting situations for society, but what would truly benefit
us is a day of incentivized reading of one book for the nation.
If we all focused our attention on one book that
highlights one issue, say homelessness, crime prevention, education,
healthcare, love, or death, could we be in a better-informed position to take
proper action to support or eradicate something?
If we all understood what needs to be done to help
domestic abuse victims, wouldn’t we do those things? If we all could find ways
to make sure that every sick person has access to affordable healthcare, would
we not act in unison? If we could all come to understand how to live a happier
life, would we not then act on such ideas, beliefs, or facts?
Maybe I am still too idealistic. Perhaps I ask for
too much. But why not try this?
I know, I know. Where are we getting $25 billion
from? Who chooses which book to read? Hoe does one prove they read it? How are
follow-up discussion groups organized and run?
No clue, but we can figure out the details once
there is enough buy-in for the concept.
Maybe I should run on a book-centric platform for
Congress! Then I can write a book about it and have the government incentivize
you to read it.
Marketing Help?
Brian
Feinblum can be reached at brianfeinblum@gmail.com He is available to help authors like you to promote
your story, sell your book, and grow your brand. He has over 30 years of
experience in successfully helping thousands of authors in all genres. Let him
be your advocate, teacher, and motivator!
About Brian Feinblum
This award-winning blog has generated over
8,200,000 page views. With nearly 5,700+ posts over the past 15 years, it was
named one of the best book marketing blogs by BookBaby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized by Feedspot in 2026, 2021
and 2018 as one of the top book marketing blogs. It was also named by www.WinningWriters.com as a "best resource.” Copyright 2026.
For
the past three decades, Brian Feinblum has helped thousands of authors. He
formed his own book publicity firm in 2020. Prior to that, for 21 years as the
head of marketing for the nation’s largest book publicity firm, and as the
director of publicity at two independent presses, Brian has worked with many
first-time, self-published, authors of all genres, right along with
best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen,
Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard,
Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan RoAne, John C.
Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler.
His
writings are often featured in The Writer and IBPA’s
The Independent (https://pubspot.ibpa-online.org/article/whats-needed-to-promote-a-book-successfully) and (https://pubspot.ibpa-online.org/article/10-things-my-dog-taught-me-about-marketing-books). He was recently interviewed by the IBPA: https://www.youtube.com/watch?v=F0BhO9m8jbs
He
hosted a panel on book publicity for Book Expo America several years ago, and
has spoken at ASJA, three times at BookCAMP, Independent Book Publishers
Association, Sarah Lawrence College, Nonfiction Writers Association, Cape Cod
Writers Association, Willamette (Portland) Writers Association, APEX, five
times at Morgan James Publishing Red Carpet, and Connecticut Authors and
Publishers Association. He served as a judge for the 2024 IBPA Book Awards.
His
letters-to-the-editor have been published in The Wall Street Journal,
USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester)
and The Washington Post. His first published book was The
Florida Homeowner, Condo, & Co-Op Association Handbook. It
was featured in The Sun Sentinel and Miami Herald.
Born
and raised in Brooklyn, he now resides in Westchester with his wife, two kids,
and Ferris, a black lab rescue dog, and El Chapo, a pug rescue dog.
You
can connect with him at: https://www.linkedin.com/in/brianfeinblum/ or https://www.facebook.com/brian.feinblum
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