The other day I tried to follow someone on Twitter
and I couldn’t. It turns out I’d hit the ceiling set by Twitter. Apparently,
you can only follow up to 2,000 people. Why is there a cap on social media? I
thought the whole idea was to have limitless possibilities to connect, grow,
and communicate. What a bummer.
Truth is I have no time to follow anyone. I don’t
read the tweets of those I follow nor do I live on Twitter. I use it to help get
traffic for my blog and to meet people. But I could never have the time or
interest to read the thousands of daily tweets coming at me.
I suppose the same can be said of those who follow
me. How many actually read my tweets? I have around 1,600 followers. I tweet
7-8 times a day. Shouldn’t I have hundreds of clicks to my blog just from those
who see me on twitter each day? It doesn’t work that way.
Social media is the new gym membership -- sign up for
it but you don’t use it. Look at Google+ - how many fill out a profile and then
let it go dormant? Or how many have a blog but haven’t posted to it in the past
two months? For many, social media is a chore and a bore.
But if you’re going to invest and use social media
to brand yourself, sell books, and build up your network, how dare Twitter
limit the conversation? It’s ridiculous. Social media is a numbers game and if
you can’t build your numbers up, you are stunted.
I already hate Gmail when it limits me to sending
out 2,000 emails within a 24-hour period. Colleagues call it “Gmail jail” when
we get locked out of sending emails.
We’re living in a click-currency world and if
anything hampers our ability to get eyes on our names, books, tweets, videos,
or posts we are injured by it. When there’s a cyber attack on the Internet or a
blackout, how will nay of us function in a dark world?
It seems strange that I can be up to 12,361
connections on LinkedIn but I can’t follow more than 2,000 on Twitter. I guess
I need to form my own social media networking site. First rule: no rules.
Connect all you want. Sell whatever you want. Use any language. Show naked
photos. Let society police itself, otherwise we become closed and stagnated.
DON’T MISS THIS!!!
Here is my 2014 Book Marketing &
Publicity Toolkit: Based on 20+ years in publishing --
Brian Feinblum’s views, opinions, and
ideas expressed in this blog are his alone and not that of his employer, Media
Connect, the nation’s largest book promoter. You can follow him on Twitter
@theprexpert and email him at brianfeinblum@gmail.com. He feels more
important when discussed in the third-person. This is copyrighted by
BookMarketingBuzzBlog © 2013
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