Usually, when people
take four months with a lame excuse to write me back, I ignore them, but there
was something honest and wanting about a note that I recently received from an
author. I had written to her after seeing a positive review of her book. I offered
to help promote her book.
She told me she did not sell a lot of books. I
told her let’s assume the book is very good. So, why so few sales?
I told her this:
You have to assess how well you are doing in each
specific area:
* Professional book reviews
* Consumer reviews
* Book awards
* Social media
* Blogging
* Web site
* Media Interviews
* Speaking engagements
* Activity in author associations
* Networking
* Advertising
* Marketing materials
* Press kit
* Branding
* Distribution
* Price
* Genre
* Competition
So, please prove me right: that you are in need
and believe I can help you.
I am happy to do this:
Utilize me for several strategic book
marketing consultations, to help you assess what can be done and to provide you
with resources, information and ideas on how to do it. This will help you on
future books as well.
Just trust in the process.
I have helped authors for three decades— thousands
of authors. Search for me online. Pages of stuff pops up. Not one bad thing
about me. Not even from my ex-wife or a bully that I punched in the face in the fifth grade.
Here is your choice:
A. Continue with the same, get the same results.
Boo.
B. Stop everything and forever give up. Loser.
C. Utilize me to help you. Genius.
Please, no cheating, but the answer is C.
Next step: Belabor this offer, shelve it for a few
months, and then feel a wintery mix of failure and angst.
No!!!
Break the cycle. Give me a shot. Give yourself a
chance to succeed. You risk just a few bucks. Do it now.
That’s it.
Is this you?
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Need Book Marketing Help?
Brian Feinblum,
the founder of this award-winning blog, with 3.6 million page views, can be
reached at brianfeinblum@gmail.com He is available to help authors promote
their story, sell their book, and grow their brand. He has over 30 years of
experience in successfully helping thousands of authors in all genres. Let him
be your advocate, teacher, and motivator!
About
Brian Feinblum
Brian Feinblum should be followed on www.linkedin.com/in/brianfeinblum. This is copyrighted by BookMarketingBuzzBlog ©2024.
Born and raised in Brooklyn, he now resides in Westchester with his wife, two
kids, and Ferris, a black lab rescue dog, and El Chapo, a pug rescue dog. His
writings are often featured in The Writer and IBPA’s The Independent. This award-winning blog has generated over 3.6
million pageviews. With 4,800+ posts over the past dozen years, it was named
one of the best book marketing blogs by BookBaby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized
by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was
also named by www.WinningWriters.com as a "best resource.” For the past
three decades, including 21 years as the head of marketing for the nation’s
largest book publicity firm, and director of publicity positions at two
independent presses, Brian has worked with many first-time, self-published,
authors of all genres, right along with best-selling authors and celebrities
such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil
Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy
Adams, Todd Duncan, Susan RoAne, John C. Maxwell, Jeff Foxworthy, Seth Godin,
and Henry Winkler. He hosted a panel on book publicity for Book Expo America
several years ago, and has spoken at ASJA, Independent Book Publishers
Association Sarah Lawrence College, Nonfiction Writers Association, Cape Cod
Writers Association, Willamette (Portland) Writers Association, APEX, Morgan
James Publishing, and Connecticut Authors and Publishers Association. His
letters-to-the-editor have been published in The Wall Street Journal, USA
Today, New York Post, NY Daily News, Newsday, The Journal News
(Westchester) and The Washington Post. His first published book was The
Florida homeowner, Condo, & Co-Op Association Handbook. It was featured in The Sun Sentinel and
Miami Herald.
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