Interview With Author David Emerson Frost, aka Koach Dave, or Frosty

 

 

1. What inspired you to write this book?

These five drivers motivated me launch STRONG to SAVE:

 First, My Health and Wellness niche is very crowded. So, I compiled Flex Alerts and compelling arguments to get strong in what I consider to be a unique approach:

-  My books are practical, sweat-backed, and science-based fitness primers.

 Second, I am inspired to tackle the half century healthspan challenges that face GenX. As Socrates offered, 

          “No man [or woman] has the right to be an amateur in the matter of physical training."

 Third, a prime way to sell a good first book is to write a better second book.

STRONG to SAVE is that second book... 

 Fourth, I used my middle name on the cover of both books, as I felt that i owed my forbear, Ralph Waldo Emerson, my own views for "The Felicities of Age."

 

And fifth, an average GenX will be unhealthy for 20 percent of her or his years on this planet.  We can and must address that! Moving stuff is a key method to appreciably extend healthspan and limit unhealthy times that society cannot cover all for sick care.  As a simple, yet powerful example, folks with strong grips did not go to ICUs or perish from CoVid-19. That is a credible finding!

 

2. What exactly is it about and who is it written for?

My ideal reader is a committed woman or man in Gen X who chooses to die harder and later.

As one reader offered, "The book made me feel like I had the advice of a seasoned trainer at my disposal." I use the model of a physical bank, or 401(K) account. Some economists contend that an average American is "worth" $10 Million. Anyone who wants to nurture and grow that $10 million physical portfolio is "my" reader.

 

3. What do you hope readers will get out of reading your book?

Well, I want GenX readers to dog-ear, highlight, post-it and re-read the practical lessons offered.  I want each reader to embrace the thoughts, words, and deeds of sthenic strength to better themselves, and to better this crazy world.

I want them to learn the ways to "down-age" and gain 7-10 vital years in longer healthspans.

 

4. How did you decide on your book’s title and cover design?

STRONG to SAVE is a key phrase in a 19th century mariner's hymn. (I was a mariner, plus the words "Strong to Save" are etched in stained glass high in the dome of the US Naval Academy Chapel.)

In days of wooden ships and iron sailors, the difference between a ship's sinking in hard times or safely returning to port was often a unwavering mariner's match of keen mind and strong body. That hymn portrayed the theme that Socrates and now I present - to move or save others - move yourself.

Cover Design?

I wanted the millions of both men and women in GenX to embrace key operating principles of sthenic strength. 

You may, or may not, know that in matters of strength, women can move heavy stuff at the same ratios of weight to body weight as do men. Yes, they can! 

 - I write about the "real" Amazon lady warriors with admiration and good cause.  

My cover hopefully paints that strong picture of equal capacity, equal need for both Mars and Venus.

 

5. What advice or words of wisdom do you have for fellow writers – other than run!?

First and foremost, writing is re-writing. 

Do the habitual heavy lifting as you surround yourself with trusted resources and become a student of your endeavor.

 

6. What trends in the book world do you see -- and where do you think the book publishing industry is heading? 

From my lowly vantage, I see a vital need for books as art for all ages. Life is far more interesting than an X tweet - isn't it?  The Elephant in the book publishing room is artificial intelligence. Yet, discerning readers/listeners will hopefully be able to enjoy the end result of each author's genuine blood, sweat, tears and toils.

 

7. Were there experiences in your personal life or career that came in handy when writing this book? 

Yes. Absolutely.  As I shared, STRONG to SAVE is sweat-based.  As in my own experiential sweat as I built my dynamic, endured, explosive, and peak strengths to handle my competitive sports challenges, and to improve my healthspan - to die harder and later.

 

8. How would you describe your writing style? Which writers or books is your writing similar to?

Readers offer these clues about my style as well as can I:

a. The author has a light and fast paced writing style which holds your attention while provide lots of useful information. He also backs up all his information with references and links to the appropriate sources of data.

b. His points are built in an accessible way that develops ideas gradually so that readers of all backgrounds can follow the advice easily.

c. Frost’s approach employs motivational language and real-life instances to help the reader imagine himself benefiting from applying the methods described. The use of success stories and real-life narratives provides an element of reality, and reality bites in achieving the objective of improving health. 

 - My style is active with a hybrid of folksy humor and no-kidding principles.

I honed my style as a professor, and as an Executive speech writer who admired Peggy Noonan, Sir Winston Churchill, and Abraham Lincoln. 

 

9. What challenges did you overcome in the writing of this book?

 Nothing extraordinary.   In a few podcasts, I jested that COVID-19 times weren't ideal to launch your first book. Yet that was my post-launch, not pre-launch authorship. 

Every self-published author of who I am aware faced or faces a flash of the obvious that there are fixed hours in each day. Challenging oneself to generate an architecture, prose, and in my case - fitting graphics - amidst life is a challenge.  As I wrote in STRONG to SAVE, "Ship Happens."  Yet, overcoming those happenings makes authorship worthwhile (my humble opinion.)

 

10. If people can buy or read one book this week or month, why should it be yours?

 STRONG to SAVE should be their must read, IF they want to add 7-10 vital years to their healthspans.  Who truly wants to die earlier and easier?

 

About The Author: Dave is a NFPT-certified Master Fitness Trainer, a rowing coach, champion competitor and award-winning adjunct professor. After decorated careers in the US Navy and business world, he founded Well Past Forty LLC to promote wellness and longevity. He specializes in nutrition, endurance and strength training, stretch thrapies and corrective exercise. He adapts sessions for people dealing with cancer, MS, PD, CP, diabetes and metabolic syndrome. He is a volunteer coach for veterans in Wounded Warrior & Freedom Rows projects.  STRONG to SAVE, launched in January 2024, follows his first fitness primer for the Baby Boomer Generation - KABOOMER. David earned his Bachelor of Science degree from the US Naval Academy, and his Master of Systems Management degree from University of Southern California. He is a national and world champion Master’s rower. KABOOMER and GenX Koach Dave provides certified group, one-on-one online training sessions for athletes of all ages to add life in their years and years to their lives. Please see: https://davidefrost.com

 

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About Brian Feinblum

Brian Feinblum should be followed on www.linkedin.com/in/brianfeinblum. This is copyrighted by BookMarketingBuzzBlog ©2024. Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog, and El Chapo, a pug rescue dog. His writings are often featured in The Writer and IBPA’s The Independent.  This award-winning blog has generated over 3.9 million pageviews. With 4,900+ posts over the past dozen years, it was named one of the best book marketing blogs by BookBaby  http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs  and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by www.WinningWriters.com as a "best resource.” For the past three decades, including 21 years as the head of marketing for the nation’s largest book publicity firm, and director of publicity positions at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan RoAne, John C. Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler. He hosted a panel on book publicity for Book Expo America several years ago, and has spoken at ASJA, BookCAMP, Independent Book Publishers Association Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, APEX, Morgan James Publishing, and Connecticut Authors and Publishers Association. His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. His first published book was The Florida Homeowner, Condo, & Co-Op Association Handbook.  It was featured in The Sun Sentinel and Miami Herald.