Monday, November 13, 2017

Is Convicted Killer Of Michael Jackson Family Member Really Innocent?


November 13 --At a 40-minute long press conference today, convicted killer Donald Bohana, his lawyer and daughter laid out the reasons why Donald’s conviction in the killing of Tito Jackson’s ex-wife, Dee Dee Jackson, should be set aside and Don should be released immediately. He contends she died accidentally -- she drowned. Bohana declared his Innocence and is appealing to California’s Governor for his immediate release. He is 81 and has served 19 years of a 15-to-life sentence. 

To see the video of the press conference, click here: https://www.facebook.com/pg/ahronygrahamzucker/posts/?ref=page_internal

“The horror of an injustice needs to be corrected,” said Bohana.

Almost 19 years ago, November 23, 1998, Bohana as sentenced to 15 years to life in prison for the second-degree murder of his girlfriend, Delores (Dee Dee) Jackson. Now the 81-year-old Bohana, convicted of killing the former sister-in-law of legendary entertainer Michael Jackson, is demanding his freedom and claiming innocence.

“Bohana should be released immediately,” said Bruce Zucker, an attorney with Ahrony, Graham & Zucker LLP, a post-conviction law firm, who has taken up Bohana’s case pro bono. Bohana had spent over $800 thousand to defend himself in hopes to clear his name in the murder of Tito Jackson’s ex-wife.

“This aging man with a severe heart condition no longer belongs behind bars and poses no threat to the public,” said Zucker. “He’s been eligible for parole for a decade but since a stipulation for getting out is that Bohana must confess to a crime he didn’t commit, he remains locked up.”

Bohana has been denied parole four times.

The facts of the case, according to Zucker, are the following: “Bohana was a reputable businessman and pillar of the community, with no record of serious or violent criminal behavior. He had no motive, and by all accounts, was in a happy relationship with Jackson. She accidentally drowned with a blood-alcohol level that was three times over the legal limit for intoxication for driving. This exorbitant consumption of alcohol can lead to impaired thought processes and can eventually lead to bad decisions.

“The state initially ruled the death an accident but only charged him two and a half years later because the rich and powerful Jackson family pushed for a trial. The prosecutor used controversial testimony from a part-time coroner who was discredited by the very same DA’s office on another high-profile case earlier. One of the deputy district attorneys on the case, who later became a judge, had to step down from the bench on the heels of being placed on paid administrative leave. She apparently was involved in a bribery scandal, and acted with questionable motives here. In short, a miscarriage of justice needs to be overturned.”

Bohana says the following factors should be given strong consideration:

·         In the initial investigation of the drowning scene, no crime was showed to have been committed, thus potential evidence was not properly handled or preserved.
·         New evidence regarding the Los Angeles coroner.
·         There was a conflict of interest with the Los Angeles District Attorney Officer, which may have risen to the level of prosecutorial misconduct.
·         Bohana believes his attorney provided him ineffective counsel. In fact, during the habeas corpus hearing when Judge Tarle asked Braun if he was just retained by Michael Jackson, Braun stated he was, posing what appears to be a conflict of interest. 

“We are asking the parole board to see that there’s clear evidence of innocence here,” said Zucker. “We also are asking Jackie Lacey, the current District Attorney, to independently review the case, and we submitted a commutation petition to the Governor.”

Bohana has already served several more years than the minimum sentence imposed in this case. “Some members of the Jackson family have indicated they wouldn’t be opposed to him getting out now,” said Donna Bohana, Don’s daughter.

David M. Posey, MD, performed a forensic autopsy on the body of Jackson on September 2, 1994. An autopsy report was issued sometime around September 10, 1994 with the cause of death as “undetermined accidental drowning.”

Posey, who later resigned his position with the Los Angeles County Coroner’s Office, lasted just 29 working days.

In fact, expert witness Dr. Michael Baden, the former chief medical examiner for the city of New York and worked on numerous high-profile cases including the O.J. Simpson murder trial, concluded that Jackson died from an accidental drowning.  For reasons unknown, he was never called to testify in Bohana’s case.

Bohana passed a polygraph examination in October 1997, scoring a 99.99 NDI (no deception indicated). He sought legal defense by his high school and college friend, Johnny Cochran, but couldn’t get his representation due to Cochran’s retainer agreement with the entire Jackson family.

Bohana was a well-respected businessman who opened the first sit-down restaurant in Watts (Denny’s) since the riots of 1965.

Bohana’s case is starting to get some attention. ABC TV’s 20/20 did a big story this past month: http://abcnews.go.com/Entertainment/tito-jackson-sons-describe-day-wife-mothers-murder/story?id=49777444.

Dr. Posey told 20/20 that he changed his opinion from undetermined to homicide two years later, in part, because he was told by Deputy District Attorney Lori Jones that she had an aquatics expert to negate Bohana’s claims of a rescue and thus point to a homicide conclusion. But Posey admitted on the stand that he had never spoken to that expert nor read his report before changing that opinion. That aquatics expert later said that he was only given one scenario to analyze and that was that Jackson was conscious in the water and fighting off a rescue. However, Bohana has always claimed that she was unconscious underwater.

Please note, the Bohana family retained the services of the PR firm that I work for to get the word out about his case.

Bohana had been dating Jackson for just a few months when she drowned at his home pool in the exclusive neighborhood of Ladera Heights in Los Angeles. She died on the night of August 26, 1994. 


Sunday, November 12, 2017

2018 Book PR & Marketing Toolkit


ALL NEW!!!

7th Annual Edition For Authors & Publishers

I never thought I would be up to 2,650 posts on my blog. At the six-and-a-half-year-point, on November 12, 2017, I proudly reached my 1.35 millionth click.  My true goal with this blog, aside from admittedly being a branding tool and lead generator, is to help people and to bring the book publishing community together. I really strive to offer you and all readers a dose of  inspiration, information, and ideas that challenge the norm, pay homage to  the past, and creatively launch a new path towards a strong future for books, literacy, the First Amendment, printed books, physical bookstores, and great writing. Here are my year’s 28 best blog posts and last year’s annual toolkit. Enjoy, practice what you read, and please give back by sharing this with others.

16 Ways To Greatly Increase Your Book Sales

The Book Marketing 103: Great Free Resources!

12 Keys Ways Authors Can Land Big Media Hits

Can You Market Your Book For Just 5 Minutes A Day?

How Do Authors Develop Their Tagline?

An Author Book Marketer Ethical Code To Live By

Which Of These 6 Reasons Inspire You To Write Books?

The 5 Ways Of Elite Book Marketers

10 Ways To Approach Book Publicity

Will Fake News Lead To Fake Books?

Finding The Right Book Marketing Strategy

Here’s A Digital Media Kit For Authors

Exclusive Author Media Training Video

Build A Great author Website In 16 Steps

What Does It Really Take To Hit A Best-Seller List?

10 Lessons For Authors-Turned-Bloggers

Overcoming Your Book Marketer’s Block

12 Major Threats To Free Speech

Reading Without Walls Breaks Down Barriers

Top 10 Legal Issues Confronting Authors

22 Reasons Why Writers Pursue PR For Their Books

All Writers Matter!

How Important Is The Printed Book?

Why Writers Must Master Idioms

What Should Author Blogs Say?

The Networking Way Of Book Marketing

The Best Author-Publisher-Publishing Pro Interviews Of The Year

Authors & Publishers Love The 2017 Book PR & Marketing Toolkit

Here Are Big Book Marketing Lessons From My All-Time Top 10 Blog Posts


Brian Feinblum’s views, opinions, and ideas expressed in this blog are his alone and not that of his employer. You can follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog 2017©. Named one of the best book marketing blogs by Book Baby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs  

Thursday, November 9, 2017

How Can Authors and Publishers Make Better Decisions On Books?



Publishers, authors, editors, and other experts in the book industry make major decisions daily.  Literary agents determine whom they will represent.  Publishers decide which books to publish.  Book marketers strategize on the best way to promote a book.  Authors determine the best book to write and how to pen it.  But what informs these decisions and how do we know if their logic is flawed or not?

There’s no clearinghouse or government agency that can track such things.  Really, there’s no database kept to record how often a good choice was made.  Yet, decisions are made by professionals every day that could mean the difference between profit and loss, success and failure.

Often the key influencers on such decisions are based on:

1.      Desire to do something.
2.      Fear of failure.
3.      Potential pay-off vs. loss.
4.      Research and data.
5.      Analyzing the wrong or incorrect information.
6.      One’s track record.
7.      Seeing a model for what you plan to do.
8.      Ego and envy.
9.      Poor judgment.
10.  Something other than facts – intuition, passion, desperation.

Probably the number one driver of most decisions in life is whether one, by nature, is an optimistic or confident person or a negative-insecure individual.  Their level of education, street savvy and wealth will also play a key role in how choices get made.  Another factor is age and maturity – and overall experience in the area under discussion.

Do we test things out before greenlighting them?  Do we consult other experts or people we trust for advice?  Do we look to validate information that we come across or seek a new perspective on something we’ve done before?

History is littered with stories of underdogs who rose to the top -- and of leaders who seemed invincible but got toppled. Who is to say what works or what doesn’t?  Sometimes we need to take a chance and experiment – while other times we should stick to the odds and be realistic about how things typically play out.

It’s a delicate dance we each must undertake – to fit the facts and emotions into a soup to determine what is relevant or applicable to any specific circumstance and to then make the best decision at that moment.

Too often we make decisions based on relationships. Sometimes, we work with someone who was recommended to us, or to whom we have a connection, which is fine, but do we cloud our judgment based on these relationships instead of the merits?

Authors and publishers will make better decisions when they:

·         Really collect the right data and analyze it fear- or greed-free.
·         Take a chance and then support that decision.
·         Look to help each other and work together towards a common goal.
·         Stop demanding better results from poor choices.

Writing, publishing and promoting books can be fun, rewarding, and fulfilling.  It can also be subjected to tough decisions.  You can make better choices – all that you need to do is step back and look at things a little differently from how you had been.

There’s probably a book you can read about making better decisions.  Or maybe you can write or publish such a book.

DON'T MISS!
Big Marketing Lessons From My All-Time Top 10 Blog Posts

Here are best author-publisher-publishing pro interviews of 2017
http://bookmarketingbuzzblog.blogspot.com/2017/11/2017s-best-authorpublisher-book-expert.html

9 things all authors must get right in every media interview

Why is what you know about book marketing all wrong!

Should authors go big – or for a sure thing?

16 ways to increase book sales
http://bookmarketingbuzzblog.blogspot.com/2017/10/how-to-increase-book-sales-16-ways.html

Study this exclusive author media training video from T J Walker

What does it really take to land on a best-seller list?

Can you sell 10 copies of your book every day?

Great book PR lessons from kids, clergy, women, contractors & sportscasters

How do authors get on TV?

Here’s the 2017 Author Book PR & Marketing Toolkit


Brian Feinblum’s views, opinions, and ideas expressed in this blog are his alone and not that of his employer. You can follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog 2017©. Born and raised in Brooklyn, now resides in Westchester. Named one of the best book marketing blogs by Book Baby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs

Wednesday, November 8, 2017

18 Ways To Promote Your Book



In no set order, here are 18 random ways you can market your book, promote your message, and brand yourself to the media and the public:

1.      Build a mailing list of people who come to your site.  Capture their email by having them sign up to receive emails, a newsletter, a download or something free.  Have them take a survey or leave a comment and give you a way to reach them later.

2.      Post a profile on Amazon Central, BookBub.com, and other book sites.  Go on Goodreads and NetGalley as well.

3.      Conduct free teleseminars or webinars to interact with others and sell yourself.

4.      Hold an official book launch event/party, but realize you’ll spend more than you take in that night.

5.      Mention your book in your email signature, on your business card, and in all of your social media profiles.

6.      Apply for book awards and writing competitions.

7.      Attend book festivals and seek out a chance to speak or hold a workshop.  Maybe get a booth if it’s economical.

8.      Consider donating books to key organizations in hopes of not only doing a good deed, but getting media exposure or introductions to key people as a result.

9.      Take shortcuts to things.  Try using TweetDeck for scheduling tweets; AddThis or ShareThis to add sharing buttons alongside social media posts; and ClickToTweet to create clickable tweets messages.

10.  Find free press release distribution services to post your press release.

11.  Use a Google Adwords campaign to advertise.

12.  Sign up with HARO and other sites where journalists seek out relevant experts to interview for stories.

13.  Optimize your site, press releases, and social media posts using key words that you compiled using Goggle Trends.

14.  Develop a list of influencers in your genre or area of expertise.  Make a concerted effort to find them on social media and connect in hopes they’ll share your info with their huge, targeted followings.

15.  Create swag or themed merchandise to sell on your site, from catchy T-shirts and mugs to other promotional items.  Consider giving some of them away for free.

16.  Find 10, 20, or 30 influential groups, individuals, or companies that you offer a service, money or something of value in exchange for their support of your book.

17.  Find another author whose book complements your book and team up with him or her to sell each other’s book.  For instance, if your book is about how to get married by age 35, team up with a company or author that has something to do with weddings.

18.  Start a word-of-mouth campaign by sharing free copies of your book for a period of time.


DON'T MISS!
Big Marketing Lessons From My All-Time Top 10 Blog Posts

Here are best author-publisher-publishing pro interviews of 2017
http://bookmarketingbuzzblog.blogspot.com/2017/11/2017s-best-authorpublisher-book-expert.html

Study this exclusive author media training video from T J Walker

What does it really take to land on a best-seller list?

Can you sell 10 copies of your book every day?

Great book PR lessons from kids, clergy, women, contractors & sportscasters

How do authors get on TV?

Here’s the 2017 Author Book PR & Marketing Toolkit


Brian Feinblum’s views, opinions, and ideas expressed in this blog are his alone and not that of his employer. You can follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog 2017©. Born and raised in Brooklyn, now resides in Westchester. Named one of the best book marketing blogs by Book Baby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs

Tuesday, November 7, 2017

Interview With Film/TV Producer -- and Author --Terence Michael


PRODUCE YOURSELF: Apply Hollywood's Proven Formula To Become The Hero of Your Own Life

1. What moved you to write a book, Produce Yourself, after producing 20 movies and dozens of TV shows?
On set, there’s a lot of waiting for lights, props, and everything technical to get into place before we’re actually shooting. For that reason, I often found myself talking to various crew members about everything from buying homes, what to invest in, and (unfortunately) more often than not… how to make ends meet in between shows. As freelancers (95% of Hollywood), almost everyone has a side-hustle and other entrepreneurial pursuits. But rarely is anyone as effectual as they can be. Having gone to business school, I saw what my colleagues were doing right, but also wrong. And this book became a growth from those problems. What seemed obvious to me was completely foreign to them. And although this book is not a business book, a lot of the principles and applications work for finances and growing wealth.

2. How does one become the hero of their own life?
In a nutshell… she connects with her inner-hero and listens to her.  She sets aside noise, ego, distraction, labels, titles, and finds who her authentic self is. She separates passion from purpose. She seeks creation rather than just consumption. We all get that “call to adventure” but often reside in the following stage, The Refusal. The hero needs to overcome this, whether via mentors, allies, or experimenting — failing. Failure is one of the keys to becoming a hero. Remaining in a safe place, one’s comfort zone, is what keeps many in supporting roles rather than the hero. Every film or TV show you’ve ever enjoyed has a hero who stumbles, fails, but then eventually succeeds by sheer determination. A hero learns the value in planting seeds, compounding their efforts, but also listening to who she really is and what she really wants. Not what others want or expect from her. 

3. What life lessons did you uncover while producing hit television reality show, Duck Dynasty?
The first lesson was don’t judge a book by its cover. The adage is ridiculously obvious, but let me say this: Almost my entire staff and crew on that show is left-wing leaning liberal. We’re mostly all from California. But spending immersed months engaged with this family, year after year, there’s not a single crew or staff member who wouldn’t tell you how amazing the family is. They are the real deal. They are so inspiring as human beings that it’s almost unbelievable. That’s the first lesson. The media doesn’t always get it right. I get it. But it’s too bad there’s a stigma with them that quite honestly isn’t accurate. It really isn’t, at least on the family as a whole.  Second… and this is what I write a lot about in the book, authenticity will always win the day. The Robertsons have never been afraid be who they are. And because of that, they have one of the most successful TV brands out there. They didn’t try to look like everyone else does or be the Kardashians.  On also, I guess there’s a third lesson. The duck call whistle is upside down. You blow in the opposite end you’d think!

4. How well does advice from Hollywood translate into other industries and life pursuits?
Extremely accurate. We spend so much time thinking about human behavior, psychology, motivation, and story arc, that we’re really thinking about peak performance and personal growth. At least for me, as a showrunner and executive producer, I have to think about how to shape a believable and likable character, but someone who has pursuits and goals. So I have to get them from point A to point B, showing struggle, but also triumph. I think the steps and lessons translate to any industry. The universal blockers we have in any job, relationship, or endeavor are the same ones we use in Hollywood — fear, insecurity, finances, family, etc., etc.

5. Hollywood has come under fire over sexual harassment charges levied hourly, involving some of the biggest names around. Is it a witch hunt or is there a real problem that needs to be addressed?
Both. I think the sexual harassment charges (very real in Hollywood, but I’m not so sure any more than any other industry) are a way to bring down people who have taken advantage of their positions. It’s like when the feds eventually caught Al Capone. As evil as he was, they never got him for murder, extortion, or racketeering.  They got him for not paying his taxes. Not that sexual harassment is as benign as avoiding your taxes by any means. But that flaw becomes the gateway to bring down someone where other methods may have been useless. You can’t run around Hollywood and say Harvey Weinstein is evil do don’t work with him. But this is basically what everyone is saying. And the sexual harassment charges allow them to say that… without saying that.

6. Which is more challenging: producing a book or a movie? Why?
A book is more personally challenging. You certainly know this. But I had to learn this this. I write so much in Hollywood I figured a book would be easy. But unlike story, a book — this book anyhow as it’s a focus on the inner-hero — really made me look into my own life, challenges, missed-opportunities, what-ifs, etc. It was very therapeutic.  With my film or TV projects, there’s always a disconnect, as I’m shaping other characters.  With this book, it was focusing on my own character, my own journey, and sharing those lessons.

7. What challenges did you have to becoming your own hero?
Aside from residing in The Refusal stage for 5 years, I wore masks, concerned myself with labels, how others viewed me, and was living a life for the expectation of others rather than for my own purpose. I was also focused on the output rather than the input. I had to overcome these misconceptions and think about the daily function of what I did every day. I had to enjoy that. I had to perform and produce for me. Since tomorrow never comes and we only have today, I learned that I had to love today. I had to love the process, the input, the function. Those were my challenges.



8. What advice do you have for those looking to break into a competitive industry such as Hollywood?
Write! It’s the one skill that translates almost everywhere in Hollywood. I was given this advice early on from a mentor in college. But I avoided it. My hubris and ignorance wouldn’t allow me to put in the work. But writers rule Hollywood. Every great director, writer, even actor, you admire… they write, a lot, and often daily. Content rules Hollywood, especially now as platforms are changing so quickly. But story is story and the machine that is Hollywood will always be hungry for good story.

9. Who were some of your favorite actresses and actors to work with?
I’m always in awe of actors with improv skills. And for that reason, Ben Stiller continues to be one of my favorite experiences, seeing him just riff, take after take after take, making up complete scenarios and lines in front of a 50-person crew just going down tangent after tangent far out into the weeds. The camera would cut and the entire crew would just look at each other with their jaw-dropped… “did you all just see that too?” Pretty talented that guy! I would throw Jeffrey Tambor, Tea Leoni, and Sarah Jessica Parker in this category too.

10. How does one apply your hero formula to developing better habits and to live a more productive life?
They take the 12-stages of the hero and align them with where they are today. They might be in stage 3 or stage 6.  But once you figure out what stage you’re in, you can then see what the next step is.  You can see that you might need to increase your average of 5, for example, and change the people you are surrounding yourself with. You might realize you need to change your morning routine, your sleep schedule, find time to meditate or even play.  I get granular when it comes to productivity with my own systems like “D.A.D” - Delete - Automate - Delegate and leveraging your daily time like “C.A.P.” - Create - Administer - Play.  Many of these concepts are similar to what other business motivators write about (like Cal Newport). But I’ve aligned them with the hero formula to make it easy to apply.


DON'T MISS!
Big Marketing Lessons From My All-Time Top 10 Blog Posts

Here are best author-publisher-publishing pro interviews of 2017

Study this exclusive author media training video from T J Walker

What does it really take to land on a best-seller list?

Can you sell 10 copies of your book every day?

Great book PR lessons from kids, clergy, women, contractors & sportscasters

How do authors get on TV?

Here’s the 2017 Author Book PR & Marketing Toolkit


Brian Feinblum’s views, opinions, and ideas expressed in this blog are his alone and not that of his employer. You can follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog 2017©. Born and raised in Brooklyn, now resides in Westchester. Named one of the best book marketing blogs by Book Baby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs