"I Tweet, Therefore I Am” or “Do You Like My Facebook?” should be splashed across the chests of college students. Or have personalized shirts made up with one’s Twitter handle. I can see wearing a shirt with @ThePRExpert instead of my initials sewn into it. Or how about selling books about or based on cool content from Twitter or FB? Or maybe the brands partner with companies to endorse their products – Facebook’s official car or Twitter’s official drink or sneakers.
The Author PR Priority List
22 Bad Things Writers Should Avoid