should have blogs. You already write books, so how hard is it to pound out
500-600 words a week for your blog? Not hard at all. I can write a post while
going to the bathroom. So can you.
Having a blog helps you do the following:
Gives you something to
share on your social media.
Showcases your writing
and thinking style.
Network with other
networking with other bloggers, you greatly increase your chance to give your
books more exposure.
If you connect with other bloggers, they might:
Post a review of your
Allow you to guest-post
Guest-post on your blog
Introduce you to fellow
bloggers or other helpful people
do you find other bloggers?
with your niche, genre, or area of expertise. Search for like-minded bloggers.
For instance, let’s say you write thrillers that take place in Miami; and
involve crime. Search Google for things like:
Crime Thriller Blogs
Crime Thriller Blog
Miami Book Blogs
Florida Book Blogs
Crime Author Blogs
Thriller Book Blogs
Best Thriller Blogs
may be other ways to order your searches but you will no doubt find hundreds,
if not thousands, of blogs that seem like a fit.
One by one, contact each blogger and ask if they:
Or would like to connect
can agree to each post about the other’s book on your blogs -- or on social
media. If the blogger is not an author but a reviewer or writer, that’s fine
blogger may have a website, not just a blog. If so, email them through the
website or look at the site for ideas on things that you can collaborate on.
Find a way to befriend them.
are some resources to chew on that may help you connect with bloggers:
75 blog conferences to attend this year
and support group of connecting bloggers with brands
from fellow bloggers
blogging directors to submit your blog to
tool to find blogs
some blogging basics
can also find many lists and resources on numerous social media platforms. For
instance, on Facebook, try Blogging Boost Bloggers United, Boost Your Blog,
Blogging 101, and Blogging Newbs.
network, and blog some more. It will pay off for you.
Book Marketing Help?
Brian Feinblum, the founder of this award-winning
blog, can be reached at firstname.lastname@example.org He is available to help authors promote their
story, sell their book, and grow their brand. He has over 30 years of
experience in successfully helping thousands of authors in all genres. Let him
be your advocate, teacher, and motivator!
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Should Adopt When Marketing A Book
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About Brian Feinblum
Brian Feinblum should be followed on Twitter
@theprexpert. This is copyrighted by BookMarketingBuzzBlog ©2023. Born and
raised in Brooklyn, he now resides in Westchester with his wife, two kids, and
Ferris, a black lab rescue dog. His writings are often featured in The Writer
and IBPA’s The Independent. This award-winning
blog has generated over 3.3 million pageviews. With 4,400+ posts over the past
dozen years, it was named one of the best book marketing blogs by BookBaby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized by Feedspot in 2021 and 2018
as one of the top book marketing blogs. It was also named by
www.WinningWriters.com as a "best resource.” For the past three decades,
including 21 years as the head of marketing for the nation’s largest book
publicity firm, and two jobs at two independent presses, Brian has worked with
many first-time, self-published, authors of all genres, right along with
best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen,
Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard,
Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan RoAne, John C.
Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler. He recently hosted a
panel on book publicity for Book Expo America, and has spoken at ASJA,
Independent Book Publishers Association Sarah Lawrence College, Nonfiction
Writers Association, Cape Cod Writers Association, Willamette (Portland)
Writers Association, APEX, and Connecticut Authors and Publishers Association.
His letters-to-the-editor have been published in The Wall Street Journal, USA
Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester)
and The Washington Post. He has been featured in The Sun Sentinel and Miami
Herald. For more information, please consult: www.linkedin.com/in/brianfeinblum.