If you lived from 1968 to 1988, the combined number of books published in those years would fall far short of what 2018 is producing. In a matter of four years, the number of books published would be equivalent to an 80-year span just a generation or two ago. Is this good for society or healthy for the book publishing industry?
The U.S. population is around 330 million vs. 1 million new titles published this year, would mean that if every man, woman and child read a book a year, each book would average 330 readers. But we know that between illiterates and those that choose not to read books or who suffer a disability or leaning disorder, there is a pool of readers, that’s closer to maybe 200 million adults and teens who read books. So now it’s 200 readers per book. They’d have to read five books a year to hit 1,000 readers. Notice I said readers, and not book buyers. Fewer book buyers exist than readers.
What is the payoff for authors to getting a million clicks?