Follow by Email

Wednesday, November 7, 2018

Do You Have Book Marketing DNA?



Book marketing skills – are they something you are born with or are they a learned capability?

No one thinks about this stuff often, but I did find myself wondering if some things just can’t be taught.  They have to be inside of you and nurtured.  Is book marketing one of those things?

To be good at something, you generally have to work at it.  You learn, study, and practice your craft.  You are driven to succeed, either out of necessity or desire, but a passion thrusts you forward. I’m sure some people are born with certain gifts, but there’s no guarantee these gifts can be improved upon and combined to form a strong book marketer.

I think to be good at book marketing you definitely have to work at it, and I also think some people just have it imprinted in their DNA to be great writers, speakers, and marketers.  But it really doesn’t matter if great book promoters got to this point by birth, training, or accident.  What matters is that authors find the great book marketer inside themselves, that they call upon their experiences, skills, and resources to get more attention for their book and brand.

To have a good book marketing IQ, one would benefit from having many of these skills:

·        Friendly and outgoing
·        Energetic and animated
·        Speaks with enthusiasm
·        Good with words
·        Assertive, even aggressive
·        Risk-taker
·        Hard working
·        Focused and determined
·        Strong writer
·        Smooth talker
·        News junkie
·        People savvy
·        Optimistic
·        Good networker
·        Can communicate succinctly, using an economy of words
·        Competitive and goal-oriented

·        Great planner and time-conscious

Many people possess a lot of those skills but they don’t promote books nor even feel comfortable or interested in marketing their brand.  There’s something else one needs to be a strong book marketer.  You have to love books and believe your book is really something special.

So add confidence, courage, and even ego into the mix of what’s needed to succeed at book marketing.  Anyone can market a book as much as anyone can write a book, but some blend of training and birthright will be needed to truly excel at book marketing.


DON”T MISS THESE!!!


Best interview of book publishing experts: 2018

https://bookmarketingbuzzblog.blogspot.com/2018/11/best-interviews-of-book-publishing.html

How Smart Book Marketing Decisions Are Made

How to have a successful book

Book Blog Post #3,000

What do authors want to hear about book publicity?

Why authors can’t rely on ads to market their books and brand

How to craft a brief message for long books

Why authors need coaches, just like athletes

Know the media’s purpose in order to have them cover your book

How do you find more book reviewers?

Valuable Info On Book Marketing Landscape For First-Time Authors

Scores of Best-Selling Book PR Tips from Book Expo PR Panel


Brian Feinblum’s insightful views, provocative opinions, and interesting ideas expressed in this terrific blog are his alone and not that of his employer or anyone else. You can – and should -- follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels much more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog © 2018. Born and raised in Brooklyn, he now resides in Westchester. His writings are often featured in The Writer and IBPA’s Independent.  This was named one of the best book marketing blogs by Book Baby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized by Feedspot in 2018 as one of the top book marketing blogs. Also named by WinningWriters.com as a "best resource.” He recently hosted a panel on book publicity for Book Expo America and participated in a PR panel at the Sarah Lawrence College Writers Institute Conference.

23 comments:

  1. I am sure you see the trend here... Commercial Mortgage Financing can be used in practically any industry for any kind of commercial property. Speak with your Business Finance Broker when you are ready to invest in a Commercial Real estate opportunity. finance types

    ReplyDelete
  2. Make use of a travel agent that provides travel deals for handicapped travelers. Booking plane tickets and rooms in hotels with journey agents that provide travel methods to disabled individuals is advantageous in many ways. They make sure they book for his or her disabled customers airlines as well as hotels which are disabled pleasant. They make an effort to offer providers and suggestions which will ensure their own clients journey comfortably. best adventure travel

    ReplyDelete
  3. One of the biggest competitions of today is staying fit. It seems like people nowadays want to lose weight instantly as if there is no tomorrow or it is as if it is a passport for the general population. Losing weight and staying fit is never easy. health and workout plan

    ReplyDelete
  4. The laws of nature are just as they treat every specie (and not only man) with equality. In a jungle, every specie gets its due share of food, air and water which enable them to live a dignified life without being dependent on any other creation. Nature makes no distinction between one specie, and the other as all species are the children of the same God. law information

    ReplyDelete
  5. I am certain you begin to see the trend right here... Commercial Home loan Financing may be used in virtually any business for any type of commercial home. Speak together with your Business Finance Broker when you're ready to purchase a Commercial Property opportunity. my business plan

    ReplyDelete
  6. You will see all styles and models of fashion blogs as being the internet is stuffed with them. It can take a look at the advantages of wearing lean jeans through boyfriend bluejeans or the best way pink takes the destination of dark colored plus many of the extras. Just like you go internet, you receives your fill of your latest popular trends as a result of fashion blogs. styles beauty tips

    ReplyDelete
  7. Real estate shareholders live in addition to die by means of their chance to add importance. With not any added importance, there usually are no gains. This applies with almost any business, but what makes real estate a really great business as well as a great investment decision, is the volume of ways you can contribute value and benefit from big gains. realestate valley

    ReplyDelete
  8. Health fitness tips also recommend that vices should be stopped. Smoking predisposes one to vascular conditions such as arteriosclerosis and heart diseases. Alcohol consumption need not be eliminated but should be limited to 30 jiggers a day only. Alcohol still has health benefits such as vasodilation. These are just some of what Health fitness tips recommend healthyactivities

    ReplyDelete
  9. Insurance can be synonymous to a lot people expressing risks involving losses expected coming from a supposed car accident. Here, the price of your losses are going to be borne by the many insurers. insurance guider

    ReplyDelete
  10. Discomfort heard this argument intended for spending far more now with quality just to save money in the future. But why not consider the impression your purchase has on the earth, shouldn't shopping ethically participate in the talk too? services expert

    ReplyDelete
  11. Health fitness ideas also suggest that vices ought to be stopped. Smoking predisposes someone to vascular conditions for example arteriosclerosis as well as heart illnesses. Alcohol consumption do not need to be removed but ought to be limited in order to 30 jiggers each day only. Alcohol nevertheless has many benefits such because vasodilation. These are are just some of what Health fitness ideas recommend health improve

    ReplyDelete
  12. Traveling, for individuals with disabilities, is extremely hectic, particularly when they get to the airport terminal. They face the process of obtaining proper info and instructions. This is actually further aggravated through the huge number of individuals traveling as well as long lists. In international airports, there tend to be attendants which are supposed for carrying on the needs of these travelling along with disabilities. safe travel guide

    ReplyDelete
  13. I know you start to see the trend the following... Commercial Mortgage loan Financing can be utilized in almost any market for almost any commercial house. Speak along with your Business Finance Broker if you are ready to buy a Commercial Real-estate opportunity. financial grow

    ReplyDelete
  14. You will find all forms and shapes of fashion blogs as the internet is full of them. It can talk about the main benefit of wearing lanky jeans over boyfriend jeans or how pink takes the place of black plus all the extras. As you go online, you will get your fill of the latest in fashion trends via fashion blogs. news village

    ReplyDelete
  15. Many of us have heard your argument pertaining to spending additional now in quality to avoid wasting money after. But why don't you consider the result your purchase is wearing the entire world, shouldn't shopping ethically join in on the conversation too? shoppin guide

    ReplyDelete
  16. You can find all kinds and forms of fashion blogs because internet is brimming with them. It can mention the luxury of wearing lanky jeans around boyfriend skinny jeans or precisely how pink takes the best place of dark-colored plus the many extras. Because you go on-line, you is certain to get your fill in the latest popular trends through fashion blogs. online fashion shop

    ReplyDelete
  17. Real estate buyers live and also die simply by their power to add benefit. With simply no added benefit, there are usually no income. This does work with virtually any business, but what makes real estate this kind of great business plus a great purchase, is how many ways you can value and make the most of big income. land property

    ReplyDelete
  18. Were you thinking with regards to remodeling your current home? Understand that you may achieve your current goal and not using a giant price. Small changes introduced in nearly all room, including the outdoors on the town can make the many difference. the budget decorator

    ReplyDelete
  19. Insurance is actually synonymous to numerous people discussing risks associated with losses expected from the supposed incident. Here, the expense of the actual losses is going to be borne by all of the insurers. insurance advice

    ReplyDelete
  20. You can see all creates and shapes and sizes of fashion blogs for the internet is jam packed with them. It can converse about the luxury of wearing slim jeans across boyfriend shorts or ways pink takes the position of schokohäutige plus lots of the extras. Simply because go via the internet, you becomes your fill for the latest popular trends with fashion blogs. services dealer

    ReplyDelete
  21. Most likely you view the trend in this article... Commercial House loan Financing can be employed in pretty much any marketplace for virtually any commercial property or home. Speak with all your Business Finance Broker while you are ready to invest in a Commercial Real estate investment opportunity. business terms

    ReplyDelete
  22. Travel's importance is actually underestimated by lots of people. Travel isn't just fun, enjoyable and pleasant. With the current life styles and function conditions, travel is becoming more than a choice. It is a lot more than just having a good time. cheap travel deals

    ReplyDelete
  23. Hi There
    Very Nice Blog
    Guys if you want to promote your business on google then click our website
    social media marketing company gurgaon

    ReplyDelete