Are authors and book
publicists really just actors?
I love going to the theater, especially to
small, off-Broadway shows in New York City. I prefer a good drama over a musical any
day, though Les Miserables is my favorite play of all time. I have seen it 10
or 11 times. As much as I love the stage, I never thought I would want to be an
actor. But now I see that we are all actors, repeating scripted lines on cue,
presenting a public face to all.
I used to think actors were trapped in some kind
of time warp prison, where each night they would become a puppet who utters the
words someone feeds them. The words never change, thus the emotions and results
don’t get altered either. It is a limited world of prediction, filled with no
surprises, no opportunity for upward mobility. These actors just blindly and loyally
sleepwalk their way through life, aging with very restated word.
Who wants to eat the same meal every day,
without the slightest variance?
Actors simply read from the script, with no room
to improvise or surprise. They are mere robots programmed to do a task, pawns
in someone else’s chess game.
But then it hit me.
We all repeat lines, act within limits, and tend
to do the same thing day in and day out.
I have been acting all of my life.
“For today’s performance of book marketer, the
role will be played by Brian Feinblum.”
How many times do I say the same things — to
authors, colleagues, potential clients, and the media? How often do I act in a way that was modeled long ago by
myself? How often do I find myself in a deja vu predicament?
Don’t get me wrong, I am not bored. I am just
coming to the realization that my audience changes hourly but my script remains
intact. Sure, it gets revised with current references, recent examples, and
mentions of the latest web sites and hottest books, but it all follows a
pattern, a formula that up until now was disguised to me.
Authors, too, are actors. They play to
expectations. We want them to be quirky, intellectual, filled with stories and
evidence of an addiction or life scar. We demand they fit our image of a writer.
Authors will end up saying the same thing over
and over when they do book signing talks, contact the news media, or network on
social media. They are individualistic and creative when it comes to crafting
their book, but they become Ricky Ricardo when they are marketing. Bang the
drums. Smile. Sing your line: Ba ba looooo. Ba ba loooo.
Can we break free of our repetitive ways, even
though they bring us some measure of success and pleasure? I don’t know the
next line. My script has ended. Can someone tell me my line?
Please Contact Me For
Help
Brian
Feinblum, the founder of this award-winning blog, can be reached at brianfeinblum@gmail.com He is available to help authors promote their story, sell
their book, and grow their brand. He has 30 years of experience in successfully
helping thousands of authors in all genres.
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Why Bad Books Outsell Yours
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How Can You Grow Your Writing Career?
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Do You Have A Good Author Tagline?
https://bookmarketingbuzzblog.blogspot.com/2022/04/do-you-have-good-author-tagline.html
The
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https://bookmarketingbuzzblog.blogspot.com/2022/04/the-truth-that-authors-need-to-hear.html
Book Publishing Expose For Authors From An Insider
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About Brian Feinblum
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