- It means the landscape for books is steady – no disruptive technology or major shake-ups are expected. However, the biggest challenges to the book industry succeeding come down to this:
- Will people continue to pay for content – books – when so much information is available for free – online, libraries, give-aways?
- With so many books being cranked out daily – and millions in backlist living forever – how will authors get discovered?
Go be a trend-setter instead of a follower.