Sunday, April 21, 2019

To Be Successful As A Book Marketing Writer

Bookshelves are filled with self-help books, so I won’t profess to be a self-help guru, but I can tell you from reading hundreds of them that they all have a number of principles in common.  These principles are applicable to anyone, no matter their situation, but are especially true if you are to advance as a writer, speaker, and consultant.

1.Get Out Of Your Mental Jail.  You don’t realize it, but you set all kinds of limits, rules and boundaries for yourself.  You set rigid expectations, make demands of yourself, and force yourself to adhere to out-of-date standards that may have at one point worked for you. Take time to do a self-analysis of what has been pushing your buttons or guiding your actions.  It may be time to let go of some oppressive ideas.

2.Get Healthy And Rested.  Easier said than done.  The nation is filled with addictions, obesity, lack of sleep, poor diets, and disease. But if you can make some improvements in terms of your energy level, you’ll feel better and be in a more productive position.  Get more sleep, eat less junk, and take some stress-busting walks.

3.Expose Yourself To New Things.  This doesn’t mean go shopping, although it may help.  The only way to grow is to keep exposing yourself to new people, new places, new ideas, and new pieces of information.  Instead of doing more of the same, think of how you can try a new restaurant, join a new group, and learn about a subject you know nothing about.

4.Change How You Do Things.  See if there’s a better or different approach to how you handle problems and challenges. Old responses just get the same results.  Don’t be satisfied with the way things are – experiment.  Also consider changing your environment – clean up, paint, or build something – get a wardrobe makeover.

5.Travel.  Go anywhere.  Take a bus 20 minutes away or fly halfway around the world.  The more you get out of your day-to-day existence, the more inspired you’ll be by what you see.

6.Negotiate New Terms With Yourself.  Set higher standards, demand more of yourself.  Or if you feel overworked, scale down and allow yourself to slow down.  Give yourself permission not to be a workaholic.

7.Avoid Toxic People.  We all know such people – they are family, co-workers, friends, and people in our life who are drains on our energy, time, and money.  They are always in a crisis, always sick, lacking something, looking for help, or needing lots of support.  Depending on your relationship to the person, you can’t just walk away from them but try to decrease your exposure to them, like you’d avoid a virus.  Be at arm’s length.

How authors get their book marketing mojo – and avoid failure

Authors cannot succeed without the right attitude

So what is needed to be a champion book marketer?

Should You Promote Your Book By Yourself?

The Book Marketing Strategies Of Best-Sellers

How authors can sell more books

No. 1 Book Publicity Resource: 2019 Toolkit For Authors -- FREE

Brian Feinblum’s insightful views, provocative opinions, and interesting ideas expressed in this terrific blog are his alone and not that of his employer or anyone else. You can – and should -- follow him on Twitter @theprexpert and email him at He feels much more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog ©2019. Born and raised in Brooklyn, he now resides in Westchester. His writings are often featured in The Writer and IBPA’s Independent.  This was named one of the best book marketing blogs by Book Baby and recognized by Feedspot in 2018 as one of the top book marketing blogs. Also named by as a "best resource.” He recently hosted a panel on book publicity for Book Expo America.

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.