1. As the founder of www.AdvicesBooks.com
, please tell us what your site does. My website was
born with a mission: promote books and literature internationally. For this
reason, through Advicesbooks.com, I
offer book promotion services to publishers, authors and book publicists who
need exposure in the European literary market. Furthermore,
Advicesbooks.com is also a site where I
publish my book reviews in Italian and English and offer literary translation
services from English to Italian.
2. Rosalba, how challenging is it
to write book reviews, travel guides, and online content in Italian and
English? Of course, it
is always hard writing in a different language. I am an Italian native speaker and behind my
English writing, there are several years of language training and daily reading
of English books. For the rest, I find that writing pieces in English and
Italian is a good way to improve my writing skills. In English, I write travel guides about my loved Sicily
and about books I read and loved. In
Italian, I write about many other topics
as a freelancer. I feel honored when I write in English and readers understand
and appreciate what I write. Likewise, I
am happy when customers who hire me to write in Italian remain satisfied by the
quality of my native language. However,
when you write nearly every day like me in two languages, the unique challenge you have to face is the
one to monetize your content. The fierce online competition in the writing
field made this challenge harder and harder.
3. What do you love about writing
and books? I love the power of words. Words serve to inform,
educate, communicate and shape our emotional life. For this, I love books and writing over any other kind of device, over the
Internet and the Social Networks, which,
badly, shape and twist our mind with images.
In my view, writing and
books are the only tools to escape the
Internet addiction and save our humanity.
4. Can you tell us how the beauty
of Italy compares to that of America? There is no
comparison between Italy and America. They are two different countries, with
different history and culture. Italy has a very ancient history and its beauty
comes just from this. The Italian landscape, literature, architecture, drink
and food contain all of the charm of the Italian history. No other country in
the world has an equal beauty. America has a more recent history and if I am
not mistaken, it was discovered by an
Italian. However, I love America very much, because this Country welcomed many
Italian and Sicilian migrants and helped them find a better future when it was
impossible to find it in Italy.
5. What advice do you have for
struggling writers? My most valuable advice is the one to try finding a
unique perspective and voice to stand out of the crowd. I always think
that the worst mistake of writers is the
one to write for themselves and not for
their readers. They fail and waste their time to write stuff that others have
already written. Instead, writers must learn to write about the needs of their
readers. This is the only strategy to sell books or monetize online content.
6. Where do you see the global
book publishing industry heading? Unfortunately,
global book publishing is heading toward emptiness. I noticed this trend in
both Europe and America. Book publishers
release only books by famous authors, while new writers always remain
unpublished and, obviously, unknown. Newbies
try self-publishing, but, amid the crowd
of self published books, it is nearly impossible to find excellent works and
all this endangers the entire book publishing industry. When I founded Advicesbooks.com, I had
already noticed this trend and so, I thought to give my small contribution to make
new authors known abroad. Today, my book site is among the top 50 book marketing blogs, because, every month,
readers buy several books through it. But, to reach a global editorial success,
an only book site is not enough. Success always depends on traditional book
publishers. They still have the financial power to release and publicize new books globally. A
new good book, if a traditional publisher set up a good marketing strategy, can
still get success and sales, in spite of the unfair competition from the
Internet and the digital alienation of
readers.
Please feel free to join me on LinkedIn
--https://www.linkedin.com/in/brianfeinblum/.
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Brian Feinblum’s insightful views, provocative
opinions, and interesting ideas expressed in this terrific blog are his alone
and not that of his employer or anyone else. You can – and should -- follow him
on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels
much more important when discussed in the third-person. This is copyrighted by
BookMarketingBuzzBlog © 2018. Born and raised in Brooklyn, he now resides in
Westchester. His writings are often featured in The Writer and
IBPA’s Independent. This was named one of the best book
marketing blogs by Book Baby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized by Feedspot in 2018 as one of the
top book marketing blogs. Also named by WinningWriters.com as a "best
resource.” He recently hosted a panel on book publicity for Book Expo America
and participated in a PR panel at the Sarah Lawrence College Writers Institute
Conference.
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