You may not be confused with Spider-Man or Batman, but you too need to tell your story of how you came to be, what your writings stand for, and where your driving force comes from.
Authors, shape your public persona so that it rings true, even if it is written with a little creative license. This is your chance not to sound like a resume or clinical cv. Tell us who you really are — in the way we need and want to hear it.
This story can be reflected in numerous ways. In you web site’s or press kit’s bio section. In the back page bio of your book. In a social media profile. Really, whenever you are introducing yourself to others, whatever the setting, format, or medium may be, tell your story. Not just facts, figures, titles, and dates. Get to the substance of who you are and define your writer’s core.
That’s right, the storyteller needs to tell a story about him or herself.
Who can you model your origin story off of? You will find them in many places, from the menus of famous restaurants to corporation employee manuals. You see them in book trailers and in advertisements.
They create an image that endears you to their product or service. These stories emphasize a popular value, desired trait, or an image of beauty, power, or love — and seek to associate the storyteller with these strong ideals. Whether through osmosis or by association, they want to be viewed as something or someone amazing.
They want you to be psychologically or spiritually connected to them. The storyteller wants you to feel emotionally invested in them. Find a way to really shape your story into an interesting, inspiring, dramatic, and unique tale.
A good origin story may involve:
A time and place where over the years there was a transformation
Overcoming the odds to succeed
Standing up against the powers that be
Coming back from a loss
Dealing with death, injury, pain, or bad news
Being a victim or hero — or both
Mentions of courage, conviction, and vision
Being on a mission of sorts
Referencing values that we all cherish
Linking yourself to things or people that are greater than you
Highlighting a real accomplishment
Showing how you make a difference
Infusing psychology and spirituality
Challenging the norms and daring to be controversial
is your origin story? Everyone has one but not every author tells it. You can.
You should. Start now.
Me For Help
Brian Feinblum, the founder of this
award-winning blog, can be reached at email@example.com He is available to
help authors promote their story, sell their book, and grow their brand. He has
30 years of experience in successfully helping thousands of authors in all
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About Brian Feinblum
Brian Feinblum should
be followed on Twitter @theprexpert. This is copyrighted by
BookMarketingBuzzBlog ©2022. Born and raised in Brooklyn, he now resides in
Westchester with his wife, two kids, and Ferris, a black lab rescue
dog. His writings are often featured in The Writer and
IBPA’s The Independent. This blog, with over 4,000 posts over
the past decade, was named one of the best book marketing blogs by
BookBaby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and
recognized by Feedspot in 2021 and 2018 as one of the top book marketing
blogs. It was also named by WinningWriters.com as a "best resource.” For
the past three decades, including 21 as the head of marketing for the nation’s
largest book publicity firm, and two jobs at two independent presses, Brian has
worked with many first-time, self-published, authors of all genres, right along
with best-selling authors and celebrities such as: Dr. Ruth,
Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey
Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Susan RoAne,
Jeff Foxworthy, Seth Godin, and Henry Winkler. He recently hosted a
panel on book publicity for Book Expo America, and has spoken at ASJA, IBPA,
Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers
Association, Willamette (Portland) Writers Association, and Connecticut Authors
and Publishers Association. His letters-to-the-editor have been published
in The Wall Street Journal, USA Today, New York Post, NY Daily News,
Newsday, The Journal News (Westchester) and The
Washington Post. He has been featured in The Sun
Sentinel and Miami Herald. For more information,
please consult: .