Wednesday, March 16, 2022

How Authors Can Reach Student Newspapers


College and high school student newspapers provide another opportunity for authors seeking more media exposure, especially if there is a strong message that would resonate with teen-agers and 20-somethings. Generation Z offers an exploding marketplace to authors.  

Below are several sites that list student-run newspapers, whether published online or in print. It may be time-consuming to track down the student editors and pitch them about your book, but it is a big market that is often mulled but not pursued.  

I was an English major with a minor in Journalism in college. I wrote for several campus publications. I even helped co-found one college newspaper, as an alternative to the traditional campus paper. Young writers love being approached by authors, even if they are not celebrities.  

What can you offer a student publication?  

You can offer: 

* A book for review.

* An opportunity to interview you.

* Suggestions for a byline article that you would write if approved.  

Why would they be interested, if you are not a school alumni member?  

They will be interested if:

* Your book appeals to their age level.

* You have personal or professional experiences. that qualify you to speak with them.

* You tell interesting stories.

* You can speak to matters that are trending or in the news.

* Provide advice or insights that address their concerns, needs, or goals.

* You appeal to their curiosity, above-average intellect, and passion to connect  

To really understand and serve that community, explore what younger people are interested in. They like entertainment, sports, and fashion. Some are finding their political voice, experimenting sexually, or confronting their career aspirations. They are more in tune with the environment, holistic wellness, and psychology/self-help.  

Perhaps you need to learn more about the Gen Z demographic. Here is some research from the Pew Center from two years ago that may shed light on exactly who this generation is: 

Below are solid links to unearthing student newspapers and their contact information: -- top 50 college papers -- good list on college press -- HS press -- College press -- student papers  

Good luck!

Please Contact Me For Help

Brian Feinblum, the founder of this award-winning blog, can be reached at He is available to help authors promote their story, sell their book, and grow their brand. He has 30 years of experience in successfully helping thousands of authors in all genres.


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About Brian Feinblum

Brian Feinblum should be followed on Twitter @theprexpert. This is copyrighted by BookMarketingBuzzBlog ©2022. Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog. His writings are often featured in The Writer and IBPA’s The Independent.  This blog, with over 4,000 posts over the past decade, was named one of the best book marketing blogs by BookBaby and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by as a "best resource.” For the past three decades, including 21 as the head of marketing for the nation’s largest book publicity firm, and two jobs at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Susan RoAne, Jeff Foxworthy, Seth Godin, and Henry Winkler. He recently hosted a panel on book publicity for Book Expo America, and has spoken at ASJA, IBPA, Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, and Connecticut Authors and Publishers Association. His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. He has been featured in The Sun Sentinel and Miami Herald. For more information, please consult: 



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