You may not see yourself as a store in the traditional
sense, but you are in the business of customer service. You are selling your
book, your consulting abilities and yourself.
You want repeat customers and referrals. You want to increase your brand and
public image. To deliver exceptional customer service, do as follows:
·
Think
like a customer and view yourself as they do. Determine what they want, need,
expect --and deliver it.
·
Seek
to over-service them. Throw in something extra.
·
Treat
each customer the same, despite their order size. You never know who can turn
out to be your biggest fan-critic.
·
Treat
each person as if they were giving you your first sale. They all add up and
contribute to your success.
·
Communicate
with clarity and thoughtfulness.
·
Be
responsive to inquiries immediately.
·
Act
professionally, politely, and patiently.
·
Accept
responsibility for the care of your clients.
·
Confirm
the customer received what they wanted and is fully satisfied.
·
Always
say thank you and show gratitude.
DON”T
MISS THESE!!!
How authors get
their book marketing mojo – and avoid failure
Authors cannot succeed
without the right attitude
So what is needed to be a champion book marketer?
Should You Promote Your
Book By Yourself?
The Book Marketing Strategies Of Best-Sellers
How authors can sell more books
No. 1 Book Publicity Resource: 2019 Toolkit For Authors
-- FREE
Brian Feinblum’s insightful views, provocative opinions, and
interesting ideas expressed in this terrific blog are his alone and not that of
his employer or anyone else. You can – and should -- follow him on Twitter
@theprexpert and email him at brianfeinblum@gmail.com. He feels much more
important when discussed in the third-person. This is copyrighted by
BookMarketingBuzzBlog ©2019. Born and raised in Brooklyn, he now resides in
Westchester. His writings are often featured in The Writer and
IBPA’s Independent. This was named one of the best book marketing
blogs by Book Baby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized by Feedspot in 2018 as one of the
top book marketing blogs. Also named by WinningWriters.com as a "best
resource.” He recently hosted a panel on book publicity for Book Expo America.
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