The
Moon landing’s 50th anniversary on July 20th honored not
just a victory in space exploration or the marvel of advanced technology, but a
time and moment when a dream was realized and heroes were born. In tandem with that celebration, let’s use
this time to encourage writers and publishers to learn some lessons from this
historic event and apply them to their craft.
1.
Have a Moon shot.
Dream big or go
home. Be bold, be first. Take a chance. Shoot for a best-seller, not just to be
published.
2.
Go where no one
has gone before.
Write
something unique, different and new.
Experiment.
3.
Have a clear
objective.
Just as the
American space program rallied its assets and minds on a set mission, you too
can focus your thoughts, actions, and resources on a singular goal to write,
publish, and promote your book successfully.
4.
Take a journey
with no road map.
No
reason to follow anyone’s footsteps.
Blaze your own course for others to follow.
5.
Understand the
challenges and risks – then move forward.
Be aware of what
you can lose or gain by putting your book out there – then toss caution to the
wind and go for it!
6.
Tolerate
ambiguity.
Even if all of the
steps to your mission are not clearly defined or known, let nothing stop
you. You can’t wait for everything to
line up perfectly. Keep moving ahead.
7.
Improvise as you
go.
Prepare
for your trip but be prepared for a detour.
8.
Enjoy the sights.
While you
undertake the publishing and promoting of your book, seek to enjoy what you
experience.
9.
Teamwork leads to success.
One astronaut
didn’t fly – there was a crew – and a team back home to support them. Lean on others – friends, family, and paid
professionals to get you where you need to be.
10. Look back and marvel at what you’ve done.
Imagine viewing
the Earth from the Moon! You’ll look
back at how far you’ve grown as a writer and feel proud of the view.
DON”T MISS THESE!!!
How authors get their book marketing mojo – and avoid failure
Authors cannot succeed without the right attitude
So what is needed to be a champion book marketer?
Should You Promote Your Book By Yourself?
The Book Marketing Strategies Of Best-Sellers
How authors can sell more books
No. 1 Book Publicity Resource: 2019 Toolkit For Authors -- FREE
Brian Feinblum’s insightful views, provocative opinions, and interesting ideas expressed in this terrific blog are his alone and not that of his employer or anyone else. You can – and should -- follow him on Twitter @theprexpert and email him at brianfeinblum@gmail.com. He feels much more important when discussed in the third-person. This is copyrighted by BookMarketingBuzzBlog ©2019. Born and raised in Brooklyn, he now resides in Westchester. His writings are often featured in The Writer and IBPA’s Independent. This was named one of the best book marketing blogs by Book Baby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized by Feedspot in 2018 as one of the top book marketing blogs. Also named by WinningWriters.com as a "best resource.” He recently hosted a panel on book publicity for Book Expo America.
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