Which information source can
we trust to deliver the truth to us? Most people will find little reason to
trust in any of the following:
* Mainstream newspapers, magazines, radio shows,
TV stations, newswires
* Alternative news media outlets
* Social media platforms
* Blogs
* Podcasts
* Corporate press releases
* Advertisements
* Hollywood movie houses and streaming services
* Independent documentarians
* Government websites
* Non-profit newsletters
Why should no one trust any of the above?
Their track record. It is bad and getting worse.
Are books any better? I am fearful of answering
this.
Each of the resources just named has some type
of an agenda that is fueled by conflicting interests. Money is always a
big factor. So is favoritism, unintended or conscious bias, ignorance/sloppiness/lack
of training/lack of double-checking it and lack of safeguards.
So many people want to protect their jobs,
enrich themselves, or serve a goal that may involve a business, politics, a
social issue, or a religious belief — and they influence which truths we are
exposed to.
The media choose what is covered and how it
is covered. It has inherent bias and/or an agenda. How the media consumer
absorbs it all, from his or her misperceptions and prejudices, will further
filter how the truth is taken in.
People know our media is manipulated and staged
to divide us, sell to us, and keep us engaged for ad money. We know our data is
followed, sold, and used. And yet, we come back for more — each and every one
of us.
There is no truth that we agree on! We mistrust,
yet we hope or believe otherwise.
Most people know they are being lied to, sold
something, or manipulated — they just might not know how and when. And they
want to turn a blind eye to things and not believe that their views are based on
the BS that was fed to them.
I know Yahoo only feeds me stories that agree
with my views, and that these stories range from opinions to manipulated facts.
But I keep reading.
Why!?
Because sometimes they are right about something
or they champion my cause. Oy, I have allowed the media to use me and my
desires, biases, and needs against me.
Are books any better?
Probably not.
Who fact checks, especially the self-published?
What is the gatekeeper agenda of the Big 5
publishers?
Are consumers only buying books that offer
content the reader is predisposed to like or be familiar with?
Books can be beautiful and powerful, but they
too, one by one, can contain incorrect, distorted, or cooked up information.
What is the solution?
*Be aware, as a consumer, of content veracity.
*Recognize the problem.
*Stop being a part of it.
*Encourage others to wake up.
*Advocate for higher standards.
*Check on the facts before you share/forward content from others.
*Hold yourself to a higher standard as a writer.
Our media may have failed us, but let’s seek to preserve books as a forum for truth.
Please Contact Me For Book PR Help
Brian Feinblum, the founder of this award-winning
blog, can be reached at brianfeinblum@gmail.com He is available
to help authors promote their story, sell their book, and grow their brand. He
has over 30 years of experience in successfully helping thousands of authors in
all genres.
Read These Posts
Here's
How Authors Say More With Less
https://bookmarketingbuzzblog.blogspot.com/2022/10/authors-say-more-with-less.html
How
Authors Can Launch A Non-Profit
https://bookmarketingbuzzblog.blogspot.com/2022/10/how-authors-launch-non-profit.html
What to Say to Sell Books
https://bookmarketingbuzzblog.blogspot.com/2022/10/what-to-say-to-sell-books.html
A
Little Psychology Is Needed To Market Books. Here’s A Useful Approach To Take
https://bookmarketingbuzzblog.blogspot.com/2022/10/a-little-psychology-helps-market-books.html
Overcoming Your Book Marketing Biases
https://bookmarketingbuzzblog.blogspot.com/2022/10/overcome-your-book-marketing-biases.html
Words For Authors To Write By
https://bookmarketingbuzzblog.blogspot.com/2022/10/words-for-authors-to-write-by.html
Your Book Marketing Stinks: Here’s A Fix
https://bookmarketingbuzzblog.blogspot.com/2022/10/your-book-marketing-stinks-heres-fix.html
Authors
Can Make Headlines Without News
https://bookmarketingbuzzblog.blogspot.com/2022/09/authors-can-make-headlines-without-news.html
Blogging
101 For Authors
https://bookmarketingbuzzblog.blogspot.com/2022/08/blogging-101-for-authors.html
33
More Ways To Generate Book Sales
https://bookmarketingbuzzblog.blogspot.com/2022/08/33-more-ways-to-generate-book-sales.html
How
Can Your Book Get Discovered?
https://bookmarketingbuzzblog.blogspot.com/2022/08/how-can-your-book-get-discovered.html
Why
Do Authors Pursue Fame?
https://bookmarketingbuzzblog.blogspot.com/2022/08/why-do-authors-pursue-fame.html
Advice
For Authors Who Say Nothing Works
https://bookmarketingbuzzblog.blogspot.com/2022/07/advice-for-authors-who-say-nothing-works.html
About Brian Feinblum
Brian Feinblum should be followed on Twitter @theprexpert. This is
copyrighted by BookMarketingBuzzBlog ©2022. Born and raised in Brooklyn, he now
resides in Westchester with his wife, two kids, and Ferris, a black lab rescue
dog. His writings are often featured in The Writer and
IBPA’s The Independent. This award-winning blog has generated
over 3.2 million pageviews. With 4,400+ posts over the past decade, it was
named one of the best book marketing blogs by BookBaby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and recognized
by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It
was also named by WinningWriters.com as a "best resource.” For the past
three decades, including 21 years as the head of marketing for the nation’s
largest book publicity firm, and two jobs at two independent presses, Brian has
worked with many first-time, self-published, authors of all genres, right along
with best-selling authors and celebrities such as: Dr. Ruth,
Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey
Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Susan RoAne,
Jeff Foxworthy, Seth Godin, and Henry Winkler. He recently hosted a
panel on book publicity for Book Expo America, and has spoken at ASJA, IBPA,
Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers
Association, Willamette (Portland) Writers Association, and Connecticut Authors
and Publishers Association. His letters-to-the-editor have been published
in The Wall Street Journal, USA Today, New York Post, NY Daily News,
Newsday, The Journal News (Westchester) and The
Washington Post. He has been featured in The Sun
Sentinel and Miami Herald. For more information,
please consult: linkedin.com/in/brianfeinblum.
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.