Sunday, July 4, 2021

Why Not Catch-21 –And The Meaning of Book Titles


They say not to judge a book by its cover, but let’s face it, we do it all the time. The color, texture, and imagery conveyed on the cover can get our attention and draw us to a book. What about the book title? Does this influence us?


I read a book that examined the titles of 50 well-known books, exploring how they got named the way that they did, Why Not Catch-21? The Story Behind The Titles. The author, Gary Dexter, is a contributor to the book pages of several UK papers, The Guardian, The Spectator, and The Sunday Telegraph.


In this 2007 book, readers learn how The Republic, Utopia, Hamlet, Moby-Dick, The Great Gatsby, Lolita, and Catch-22, among other award-winning, critically-acclaimed, best-selling books got their names.


Would it have mattered what these great books were called? Hemingway, Plato, Shakespeare, Melville, and Orwell would likely still be talked about today, regardless of the titling of any of their books. But it is interesting to see what the story is behind the title of each great work.


Why Not Catch-21? Is another exercise to get readers to explore dozens of history-making books that still hold relevance today. Check it out.



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About Brian Feinblum

Brian Feinblum should be followed on Twitter @theprexpert. This is copyrighted by BookMarketingBuzzBlog ©2021. Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog. His writings are often featured in The Writer and IBPA’s The Independent.  This was named one of the best book marketing blogs by BookBaby and recognized by Feedspot in 2018 as one of the top book marketing blogs. It was also named by as a "best resource.” He recently hosted a panel on book publicity for Book Expo America. For more information, please consult: 



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