Wednesday, May 10, 2023

Which Author Is Outselling John Grisham AND Jeff Kinney Combined?

 

 

Most Print Copies Sold Since 2004 

James Patterson 100 million

Dr Seuss                 83 million

JK Rowling             65 million

Jeff Kinney             56 million

Nora Roberts         51 million

Mary P. Osbome   49 million

John Grisham        42 million

Source: Circana BookScan

Authors Need To Give In Order To Get 

Many authors want a lot — and offer little. That is not a good combination. You want to be the opposite: demand or expect little and be ready to give of yourself, work tirelessly, make sacrifices, and take on risks. 

They have low budgets to promote their book, are not available in terms of time or effort, they avoid social media, can’t travel, and feel shy about doing speaking engagements. But, they desire a publishing contract, seek out a Netflix deal, and want to see their book sell well. 

Stop Editing Classics!! 

The only books that should be revised are non-fiction texts whose facts are outdated or were never correct — and now no longer provide accurate representations as a result. Changing any words in a work of fiction is unnecessary, blasphemy, and just plain ridiculous. Stop the mind control. Stop treating everyone as fragile. Stop tinkering with classics. We should not scrub everything of its soul. Preserve our literary history and culture by dropping the censor’s scalpel. Book burnings, book bans, book cancellations, and book butcherings are abhorrent and anti-American. Stop this war on words! 

Nobody Has Ever Listened Themselves Out Of A Sale 

“It's more important to understand than to convince. Prospects buy because they feel the salesperson understands their problems. It's what Ori from Allegro Piano in the story at the beginning of the book practices, and it's something sales champions know: great questions make the difference and set up a salesperson for success. That, of course, runs counter to what most people think of as "selling." It's not the salesperson talking; it's the salesperson getting the buyer to talk. 

“Learning to ask effective questions takes time, and crafting great questions takes preparation. I am always stunned when salespeople don't feel the need to consider in advance the questions they are planning to ask in a first buyer meeting. Only very few actually write them down and practice them before the meeting. And even fewer are confident enough to take out their notebook with the prepared questions in front of the prospect.

Meanwhile, prospects absolutely respect this. Try it!”

— Ace It by Bernie Weiss

 

Need Book Marketing Help?

Brian Feinblum, the founder of this award-winning blog, can be reached at brianfeinblum@gmail.com  He is available to help authors promote their story, sell their book, and grow their brand. He has over 30 years of experience in successfully helping thousands of authors in all genres. Let him be your advocate, teacher, and motivator!

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About Brian Feinblum

Brian Feinblum should be followed on Twitter @theprexpert. This is copyrighted by BookMarketingBuzzBlog ©2023. Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog. His writings are often featured in The Writer and IBPA’s The Independent.  This award-winning blog has generated over 3.3 million pageviews. With 4,400+ posts over the past dozen years, it was named one of the best book marketing blogs by BookBaby  http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs  and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by www.WinningWriters.com as a "best resource.” For the past three decades, including 21 years as the head of marketing for the nation’s largest book publicity firm, and two jobs at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan RoAne, John C. Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler. He recently hosted a panel on book publicity for Book Expo America, and has spoken at ASJA, Independent Book Publishers Association Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, APEX, and Connecticut Authors and Publishers Association. His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. He has been featured in The Sun Sentinel and Miami Herald. For more information, please consult: www.linkedin.com/in/brianfeinblum.  

 

 

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