1. What really inspired you to write your book, to force you from
taking an idea or experience and conveying it into a book? The
creation and enduring popularity of the Barbie doll is an endlessly fascinating
story. The kind of story with a rich history, and deep cultural connections,
that deserves a book.
2. What is it about and whom do you believe is your
targeted reader? Anyone who loves Barbie, and that's a lot of people, will
love the book. There are pictures that have never been seen before, as well as
new information about the doll's development. It's also a beautiful constructed
book, fun to page through.
4. What advice or words of wisdom do you have for fellow
writers? Early advice I got from a Pulitzer prize winner was,
"Don't talk about your book, write it." I have found that it
dissipates my writing if I have a great idea for a section, or a line comes
into my head, and I tell someone. So I don't do that anymore. I just write.
5. What trends in the book world do you see and where do you
think the book publishing industry is heading?
Shorter books to match attention spans in a very distracted age.
6. What great challenges did you have in writing your book?
There was a very short timeline, so I had a strict word count calendar to be
sure I would finish on time.
7. If people can only buy one book this month, why should
it be yours? It's a visual treat, like buying a really great box of
chocolates!
Author Bio:
Robin Gerber is a best-selling author and historian. She is the
author of the bestseller Leadership the Eleanor Roosevelt Way: Timeless
Strategies from the First Lady of Courage (Penguin/Portfolio). Her most
recent book is the first biography of the founder of Mattel, Ruth Handler:
Barbie and Ruth: The Story of the World’s Most Famous Doll and the Woman Who
Created Her. Her articles have appeared in USA Today, the Washington
Post, The Philadelphia Inquirer, and numerous other newspapers and
magazines. Prior to becoming an author, Robin practiced law in Washington, DC,
and worked on Capitol Hill. She has studied and written about leadership development
since 1975.
PLEASE CONSULT THESE TIMELY RESOURCES
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What Should You Do to Market Your Book?
Brian Feinblum’s insightful views, provocative opinions,
and interesting ideas expressed in this terrific
blog are his alone and not that of his employer or anyone else. You can – and
should -- follow him on Twitter @theprexpert and email him
at brianfeinblum@gmail.com. He feels much more important when discussed in
the third-person. This is copyrighted by BookMarketingBuzzBlog ©2020. Born and
raised in Brooklyn, he now resides in Westchester. His writings are often
featured in The Writer and IBPA’s Independent.
This was named one of the best book marketing blogs by Book Baby http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs and
recognized by Feedspot in 2018 as one of the top book marketing blogs. Also
named by WinningWriters.com as a "best resource.” He recently hosted
a panel on book publicity for Book Expo America.
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